I 摘要 网约车市场是一个新兴市场。近年来，网约车市场的蓬勃发展极大地便利了 人们的日常出行，为我国国民经济增长注入了新的活力。但网约车市场发展中也 存在诸如网约车平台之间无序恶性竞争、网约车司机与网约车平台扰乱市场秩序 甚至发生侵权责任事件、安全事故频发等问题，这就急需加强对网约车市场的管 理和服务。 本文以网约车市场中网约车平台、网约车司机和乘客的治理机制为研究对象， 首先，系统性的梳理了国内外有关三方关系相关研究文献及材料，并对网约车相 关概念和共享经济、公司治理、共同治理、网络治理等理论进行简要介绍。随后， 基于文献资料法、问卷调查法、实证分析法，以滴滴网约车市场为例，分析归纳 了网约车平台、网约车司机和乘客三方关系失衡的深层次原因：法律不健全、监 管标准不科学、去劳动关系化影响等。最后，基于现状，提出了多方协力互动共 治机制的概念和特征，网约车市场中网约车平台、网约车司机和乘客有序发展的 策略，如制定“公约”，明晰各方权利和义务关系；市场与政府结合，调节各方 利益关系；形成统一舆论场域，营造共建共治共享外部环境；利用现代化技术手 段，不断创新共治机制等相应策略建议，为提升网约车市场发展的合规性、稳定 性和可预见性提供参考。 关键词：共同治理；共享经济；网约车市场；滴滴出行 Abstract II Abstract OnlinecarHailingmarketisanemergingmarket.Inrecentyears,thevigorous developmentoftheonlinecarHailingmarkethasgreatlyfacilitatedpeople'sdailytravel andinjectednewvitalityintothegrowthofChina'snationaleconomy.However,there arealsosomeproblemsinthedevelopmentofonlinecarHailingmarket,suchas disorderedandviciouscompetitionbetweenonlinecarHailingplatforms,disruptionof marketorderbetweenonlinecarHailingdriversandonlinecarHailingplatforms,even occurrenceoftortliabilityevents,frequentsafetyaccidentsandsoon.Therefore,itis urgenttostrengthenthemanagementandserviceofonlinecarHailingmarket. ThispapertakesthegovernancemechanismofonlinecarHailingplatform,drivers andpassengersintheonlinecarHailingmarketastheresearchobject.Firstly,it systematicallycombstherelatedresearchliteratureandmaterialsathomeandabroad, andbrieflyintroducestherelatedconceptsofonlinecarhailingandthetheoriesof sharingeconomy,corporategovernance,commongovernanceandnetworkgovernance. Then,basedontheliterature,questionnaireandempiricalanalysis,takingDidi'scar Hailingmarketasanexample,thispaperanalyzesandsummarizesthedeep-seated reasonsfortheimbalanceoftherelationshipamongthecarHailingplatform,drivers andpassengers:theimperfectlaws,theunscientificregulatorystandards,theimpactof delaborrelations,etc.Finally,basedonthecurrentsituation,thispaperputsforwardthe conceptandcharacteristicsofthethree-partyinteractivecogovernancemechanism,and thestrategiesfortheorderlydevelopmentoftheonlinecarHailingplatform,driversand passengersintheonlinecarHailingmarket,suchasmakinga"Convention"toclarify therightsandobligationsofallparties;combiningthemarketwiththegovernmentto adjusttheinterestsofallparties;formingaunifiedpublicopinionfieldtocreatean externalenvironmentforCOgovernanceandsharing;andBymeansofmodern technologyandcontinuousinnovationofCOgovernancemechanismandother correspondingstrategiesandsuggestions,itcanprovidereferenceforimprovingthe compliance,stabilityandpredictabilityofthedevelopmentofonlinecarHailingmarket. Keywords: jointgovernance;sharingeconomy;onlinecarhailingmarket;diditrip 目录 III 目录 摘要................................................................................................................................I Abstract.............................................................................................................................II 第1章绪论.....................................................................................................................1 1.1研究背景及意义................................................................................................1 1.1.1研究背景.................................................................................................1 1.1.2研究意义.................................................................................................2 1.2国内外研究现状................................................................................................3 1.2.1网约车市场.............................................................................................3 1.2.2网约车市场主体.....................................................................................4 1.2.3网约车市场主体关系.............................................................................5 1.2.4研究现状简评.........................................................................................5 1.3研究内容............................................................................................................6 1.4研究方法及技术路线........................................................................................6 1.4.1研究方法.................................................................................................6 1.4.2技术路线.................................................................................................7 1.5主要创新点........................................................................................................8 第2章相关概念、基础理论和政策.............................................................................9 2.1相关概念............................................................................................................9 2.1.1网约车市场.............................................................................................9 2.1.2新兴信息技术.......................................................................................11 2.2基础理论..........................................................................................................14 2.2.1共享经济理论.......................................................................................14 2.2.2公司治理理论.......................................................................................15 2.2.3共同治理理论.......................................................................................15 2.2.4网络治理理论.......................................................................................16 2.3网约车市场政策..............................................................................................16 2.4本章小结..........................................................................................................17 第3章我国网约车市场发展现状、治理问题与原因分析.......................................18 3.1我国网约车市场发展历程及现状..................................................................18 目录 IV 3.1.1我国网约车市场快速演进历程...........................................................18 3.1.2我国网约车市场发展现状...................................................................19 3.2我国网约车市场现存治理问题分析..............................................................21 3.2.1网约车市场准入标准过高...................................................................21 3.2.2网约车司机权益难保障.......................................................................22 3.2.3乘客遭遇纠纷解决难...........................................................................23 3.2.4网约车平台、网约车司机与乘客关系失衡.......................................23 3.3网约车市场现存问题成因分析......................................................................25 3.3.1法律制度不健全...................................................................................25 3.3.2监管制度需改善...................................................................................26 3.3.3“去劳动关系化”影响.......................................................................27 3.4本章小结..........................................................................................................28 第4章滴滴网约车市场中网约车平台、司机与乘客治理关系考证.......................29 4.1滴滴网约车市场概况......................................................................................29 4.1.1绝对优势的市场地位...........................................................................29 4.1.2强大的资本支持...........