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钢铁调控政策对钢铁企业经营行为的影响研究_MBA毕业论文DOC

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文本描述
摘要
- I -
摘要
本研究主要以行为经济学理论和企业竞争力理论为理论基础,研究钢铁企业在
现有市场环境、节能减排政策、产能压缩政策等多重作用下,为确保竞争优势,如
何通过调整经营行为来应对变化。本文借助生产决策、技术改造、管理提升、节能
环保四个潜变量对钢铁企业经营行为内部作用关系进行了研究,揭示了市场环境与
政策环境变化对四种经营行为的影响程度,以及这种影响对企业竞争力的作用效
果。本研究使用结构方程方法,首先通过文献研究和实地访谈建立结构方程模型,
然后采用问卷调查的方式从钢铁企业获取研究数据,并代入结构方程模型进行实证
模拟,最后通过市场调节理论和政府干预理论对模型结果进行解释并给出对策建
议。

研究结果显示,针对钢铁企业,政策变动对市场环境具有较为明显的影响;市
场环境变化对生产决策、管理提升的直接影响较大;政策环境变化对技术改造、节
能环保存在部分影响;管理提升对生产决策和节能环保有较高影响;政策环境更多
通过作用于市场间接影响企业经营行为;在现有情况下,企业经营行为变化对竞争
力作用不显著。实证结果表明:管理提升是钢铁企业应对外部环境变化的基础,提
高技术水平、优化产品结构、延伸产业链是应对外部环境变化的有效手段;绿色、
环保理念已经被钢铁企业普遍接受;政府针对钢铁企业的干预主要通过市场最终作
用于企业,政府在政策制定上应更多发挥市场的杠杆作用。

本研究成果一方面可以帮助钢铁企业更好的应对市场与政策环境变化,实现环
保、健康发展,另一方面也可为政府调控政策制定提供参考。

图 12 幅;表 25 个;参 52 篇。

关键词:钢铁调控;政策;环境;结构方程模型;经营行为
分类号:F279.23华北理工大学硕士学位论文
- II -
Abstract
Based on the Behavioral Economics and Enterprise&39;s Competitiveness theories, this
paper studies how Iron and Steel Enterprise changing its operational behavior to enhance
competitiveness under current marketing environment, energy-saving and emission-
reducing policies and capacity compression policy. Decision-making, Technical
Transformation, Management Promotion, Energy Saving and Environment Protection are
introduced to reveal how and in what degree these four latent variables affect operation
behaviors and competitiveness of iron and steel enterprise, and how these variables are
affected by marketing and policy environments. By document retrieval and expert
interviews, this paper established a structural equation model (SEM) to describe the
relations between environmental variables and operational variables. After empirical
study based on a questionnaire among iron and steel enterprises, market adjustment and
government intervention theories are used to explain model result. In the end,
countermeasures and suggestions are given.
The results show that for the iron and steel enterprises, the policy changes have
obvious impact on the market environment; the market environment changes have a
direct impact on the production decision-making and management improvement; the
changes of environment protection have slight influence on technical transformation,
energy saving and environmental protection; management improvement have a higher
impact on production decision-making and energy-saving environmental protection;
policy environment more indirectly impact business behavior through the role of market;
in the existing circumstances, business behavior changes have no significant impact on
competitiveness. The empirical results show that: management promotion is the basis for
the iron and steel enterprises to cope with the external environment changes. Improve
technical level, optimize product structure, extend industry chain are effective means to
deal with external environmental changes. Going green, environmental protection ideas
have been generally accepted by iron and steel enterprises. Since regulation and control
policies indirectly affect iron and steel enterprises through marketing, the government
should take more advantage of market leverage in policy making.
The results of this study, on one hand, can help iron and steel enterprises have a
better respond to the changes of market and policy environment, achieve the goal of
environmental protection and healthy development, on the other hand, it can also provide
a reference to government regulation and control policies.
Figure12; Table25; Reference 52
Keywords: Steel regulation and control; Policy; Environment; Structural equation model;
Management behavior
Chinese books catalog: F279.23目 次
- III -
目 次
引 言1
第 1 章 绪论......2
1.1 研究背景..........2
1.1.1 钢铁行业调控历史及效果........2
1.1.2 节能减排政策的提出对钢铁行业的影响........5
1.1.3 产能压缩政策的提出及对钢铁企业的影响....5
1.2 研究目的及意义..........6
1.2.1 研究目的6
1.2.2 研究意义6
1.3 国内外研究现状..........7
1.3.1 节能减排政策对钢铁企业影响研究综述........7
1.3.2 产能压缩政策对钢铁企业影响研究综述........7
1.4 研究内容、方法及创新点......8
1.4.1 研究内容8
1.4.2 研究方法.9
1.4.3 主要创新点........9
第 2 章 理论基础........11
2.1 行为经济学理论........11
2.2 企业竞争力理论........12
2.3 市场调节和政府干预理论....14
2.4 企业经营行为16
第 3 章 问卷设计及数据分析18
3.1 量表构建及问卷设计18
3.2 数据的收集与描述统计分析20
3.2.1 数据的收集......20
3.2.2 描述统计分析..21
3.3 指标筛选........24
3.4 数据有效性检验........26华北理工大学硕士学位论文
- IV -
3.4.1 信度检验..........26
3.4.2 效度检验..........27
第 4 章 政策对钢铁企业经营行为影响的实证研究28
4.1 结构方程模型的构建及研究假设...