CK 轨道客车公司企业文化建设研究 进入21世纪以来，企业之间的竞赛由从显着的硬实力竞赛，转向无形的软实力 竞赛。这作为一种特别的管理模式，企业中的文化建设需求越来越重要，这已经成为 企业的重要生命线之一。近年来，企业中的文化建设研讨逐步成为社会的热点话题。 这也被认为是经济发展的根本动力。使用此种手段促进国际贸易已经成为一种重要的 营销手段。结合国内企业的实际情况，怎么正确面对企业的文化建设，怎么将企业的 文化建设，使其有机地运用到企业管理实践中，使其真正构成企业的中心竞赛力，这 仍然是一个亟待解决的问题。与此同时，对于每个企业，怎么解决企业的文化建设立 异，这一具体的问题，对其打破和点评还有待进一步探讨。 杰出、优秀的企业的文化建设是对员工、公司、甚至是对于国家层面都是巨大的 无形资产。所以，我们在刻画企业的文化建设的时候，同时也刻画了代表这企业之中 的全部人员。尽管企业人是社会人的代表和缩影，但马克思指出，人的自在全面开展 是社会开展的终极目标。这样，企业的文化建设就意味着人的自我特点、人的潜能和 人的价值得以完成。它不仅是一种企业的文化建设，一种管理的文化需求，一种企业 的经营文化，也是一种生活方式。 近30年来，伴着我国社会主义市场经济的开展，我国的企业的文化建设逐渐形 成。特别是在国有企业作为我国经济的支柱企业，企业的文化建设建设是生动的。但 是，发展令人振奋并不意味着发展的昌盛。本文总结了当代我国国有企业的文化建设 开展的现状，阐述了国有企业的文化建设存在的问题及其对当代我国社会开展的含义。 在此基础上，提出了国有企业的对策和建议。关于文化建设建设的几点考虑。 本文的创新点和要点在于经过政治制度和政治开展，处理CK轨道客车股份有限 公司企业文化建造中的政治化、规范化、分业运营、艰苦奋斗、缺乏特性等问题。在 根据国家政治环境、企业本身发展的阶段水平，以及自身的传统，国民素养。本文剖 析了日本这个具有先进企业文化的邦邻的本质，从而，找到其对我国国有企业的文化 建造中得到启示：注重传统文化，承继传统文化的精华。学习国外先进的办理思维和 理论，跟上时代的开展趋势。注重特性和立异，打造有我国特色的企业文化。由此对 建造有我国特色的企业文化，加强生产效率，促进我国制造业壮大发展，增强国有企 业竞争力；加快经济转型，促进社会和谐。推动社会主义核心价值体系建造，促进社 II 会主义先进文化的发展、发荣及稳定，促进提升增强公民素养和公民道德具有重要意 义。 关键词： CK轨道客车公司，企业文化，分析研究 III Abstract Research on Enterprise Culture Construction of CK Railway Passenger Car Company Since the beginning of the 21st century, the competition between enterprises has gradually changed from the obvious hard power competition to the invisible soft power competition. As a special management mode, enterprise civilization is becoming more and more important and has become one of the important lifelines of enterprises. In recent years, the study of corporate civilization has gradually become a hot topic in society. Civilization is regarded as the fundamental driving force for economic development. The use of civilized means to promote international trade has become an important marketing tool. Combining with the actual situation of domestic enterprises, how to correctly face the enterprise civilization, how to organically apply the enterprise civilization to the practice of enterprise management, and really constitute the core competitiveness of enterprises, is still an urgent problem to be solved. Enterprises. About each enterprise, how to solve the specific problems of enterprise civilization innovation, break and comment need to be further explored. Outstanding corporate civilization is a huge intangible asset of employees, companies, countries and countries. In depicting the civilization of enterprises, it also depicts entrepreneurs who represent civilization. Although enterprise man is the representative and miniature of social man, Marx pointed out that the ultimate goal of social development is to carry out human freedom in an all-round way. In this way, corporate civilization means that people's self characteristics, human potential and human value can be completed. It is not only an enterprise civilization, a management civilization, an economic civilization, but also a way of life. In the past 30 years, with the development of China's socialist market economy, China's enterprise civilization has gradually formed. Especially in state-owned enterprises as a pillar enterprise in China's economy, the building of enterprise civilization is vivid. But being inspired does not mean prosperity. This paper summarizes the current situation of the development of state-owned enterprise civilization in contemporary China, expounds the existing problems of state-owned enterprise civilization and its implications for the development of contemporary Chinese society. On this basis, the countermeasures and suggestions of state-owned enterprises are put forward. Several considerations about civilization construction. IV The innovation and main points of this paper are to deal with the problems of politicization, standardization, separate operation, arduous struggle and lack of characteristics in the construction of corporate culture of CK Railway Company through political system and political development. Stage and level, pre history and cultural tradition, nationals. This paper analyzes the essence and other aspects of Japan, a neighbor with advanced corporate culture, and draws inspiration from the cultural construction of state- owned enterprises in China: paying attention to traditional culture and inheriting the essence of traditional culture. Learn advanced thinking and theories abroad and keep abreast of the trend of the times. Pay attention to characteristics and innovation, and create an enterprise culture with Chinese characteristics. As a result of the construction of a corporate culture with Chinese characteristics, to improve output power, increase labor force, promote the invention of China's manufacturing industry, enhance the competitiveness of state-owned enterprises； accelerate economic transformation, promote social harmony. It is of great significance to promote the construction of the socialist core value system and the development and prosperity of the socialist advanced culture for the advancement of citizenship and citizen morality. Keywords: CK track bus company, Corporate culture, Analysis and research V 目 录 第1章 绪论.....................................................................................................1 1.1 研究背景及意义.....................................................................................1 1.1.1 选题背景...........................................................................................1 1.1.2 选题目的与意义...............................................................................2 1.2 国内及国外企业文化研究现状.............................................................3 1.2.1 国内企业文化的研究现状...............................................................3 1.2.2 国外企业文化自身研究现状...........................................................5 1.3 研究方法与框架结构.............................................................................6 1.3.1 相关的研究方法...............................................................................6 1.3.2 研究的框架结构...............................................................................7 1.4 论文的创新之处.....................................................................................7 第2章 相关概念及理论基础.........................................................................9 2.1 相关概念.................................................................................................9 2.1.1 文化...................................................................................................9 2.1.2 企业文化.........................................................................................10 2.2 理论基础...............................................................................................12 2.2.1 企业的价值观.................................................................................12 2.2.2 企业精神.........................................................................................13 2.2.3 企业经营哲学..........