DEED OF DECLARATION
I, ChenWenhui, hereby submit my MBA dissertation for oral defense, entitled Researc
h on Supplier Management Optimization of H Company and truthfully declare that
the above-titled case analysis is a product of my original research
investigation.I further declare that, should the school eventually discover that a substa
ntial portion of my dissertation is lifted, into to, from original source, using exactly th
e words ofthe author in more than 20% of the whole content, I reserve the right to Gua
ngdong University of Foreign Studies to recall my MBA Diploma and cancel the degr
ee granted to me.
Signed this day of May.26th , 2017 at Guangdong University of Foreign Studies.
MBA Candidate
ACKNOWLEDGEMENTS
Firstly, I would like to express my great thanks to my supervisor, associate professor
Zeng Yuran. Her motivation makes me overcome my procrastination and start the
thesis. Her patience and professional guidance play the key roles for the completion of
my thesis.
Secondly, I would like to thank my family for the support given in the past years.
Without their pay out, it is hardly for me to complete the study smoothly.
Lastly, I would like to thanks all the professors I met in MBA centers. I learnt a lot
from your excellent lecture even though I can’t have them all. Thanks the classmates
who we studied together for years and helped each other in the period.
I
ABSTRACT
L group is the world's largest eyewear manufacturing enterprise. Its products cover
most of the famous fashion brands in the world. In the past decades of development, L
group keeps expanding and strengthening the global presence. As a wholly owned
subsidiary of L group in China, H Company undertakes more than 40% of shipments
of L group. Its delivery performance plays a very important role for the group's
expansion strategy implementation effect.
H Company’s eyewear business belongs to high profits industry. The management
mostly focuses on the development of the market and lack of attention on the supplier
management. Therefore, there is not a comprehensive supplier evaluation and
selection mechanism available. The supplier management relies more on the
on-the-job management personnel's personal preference rather than a company's
unified management strategy. At the same time, lack of comprehensive evaluation on
supplier and there are no corresponding rewards or punishment measures in place
upon the evaluation result. So the supplier performance evaluation is superficial.
This paper revolves around the existing supplier management and supplier evaluation
and selection, analyzes current existing supplier management situation and its supplier
evaluation and selection process. Supplier positioning model in combination with
ABC classification & Kraljic model and supplier perception model are put forward to
classify the supplier and define the management key points so as to promote the
management efficiency. Also, a team consisting of cross-functional team member is
recommended to substitute single department in the supplier selection process to
avoid the moral risk or its bias due to lack of experience and make the evaluation and
selection more comprehensive. For supplier evaluation index system, identify the
concerned targets through internal discussion with related function and then adopt the
analytic hierarchy process (AHP) to confirm the corresponding index weight. It will
ensure the comprehensiveness and effectiveness of the index system to put into
practical use.
Key words： Supplier Evaluation, Analytic Hierarchy Process, Supplier positioning,
Supplier perception model
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