Shanghai International Studies University
RESEARCH ON OPTIMIZATION OF PINDUODUO
COMPANY’S BUSINESS STRATEGY BASED ON NICHE
PROMOTION
A Thesis Submitted to Graduate Institute of Business and Management
In Partial Fulfillment of Requirements for
Degree of Master of MBA
By
Biqian Zhou
Under Supervision of Zhao Yan
March 2021


答辩委员会成员
主席：陈洁
成员：白湧、宋艳
。。。以下略