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2018年Q3亚马逊财报(英文)2018.10_14页

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Amazon announced Fire TV Recast, a DVR that lets you watch and record live over-the-air TV at home and on mobiledevices with no monthly fees. Additionally, Amazon introduced Fire TV Stick 4K, the first streaming media stick tosupport HDR10+ and Dolby Vision, in the U.S., Canada, Germany, India, Japan, and the U.K. Amazon and Ring announced the all-new Stick Up Cam, an indoor/outdoor HD home security camera that comes inbattery and wired versions.The number of Alexa-compatible smart home devices has quintupled year to date to more than 20,000 devices fromover 3,500 brands. Through new tools including updated Alexa Smart Home Skill APIs and the Alexa Connect Kit,developers and device makers can enable voice control of any device and feature with Alexa. The AmazonBasicsMicrowave is the first device built with these new tools.Amazon announced new Alexa smart home features, including: Alexa Guard, which helps keep customers’ homes safewhen they are away; Hunches, which allows Alexa to sense when connected smart devices are not in their usual state;and Frustration-Free Setup, designed to make it easy to connect new smart home devices to Wi-Fi.Amazon announced new scientific advances in Alexa’s artificial intelligence, including: the application of deep neuralnetworks to advance Alexa's ability to detect challenging acoustic phenomena such as whispered speech andanomalous events like glass breaking; breakthroughs in combining transfer learning and deep learning to teach Alexanew languages and capabilities faster; improved contextual understanding and added memory to help customersdiscover skills and ask follow-up questions more naturally; and the use of active learning and unsupervised learning toimprove foundational wake word detection, speech recognition, and natural language understanding.Alexa is getting even smarter. She can give more updates on sports with predictions, live streams, and summaries;answer more questions about upcoming concerts and top music venues worldwide; help with even more math, science,engineering, and geography questions; show more videos and live TV with Hulu and NBC; walk you through step-by- step cooking instructions on Echo Show; call more people with Skype voice and video calling; and much more. Amazon introduced new Alexa experiences for the car, including an upcoming integration of Alexa into select Audivehicles; the Alexa Auto SDK, which lets automakers and suppliers build Alexa into in-car infotainment systems; andEcho Auto, an easy and affordable way for customers to bring Alexa into vehicles they already own.Amazon introduced new tools for Alexa skill developers and device makers, including the Alexa PresentationLanguage, a new language that enables developers to build rich visual Alexa skills and customize them for differentdevice types; and the Alexa Smart Screen and TV Device SDK, a solution that enables device makers to create screen- based products with Alexa. Companies are using the SDK to create new visual devices and experiences, includingLenovo and Sony.Prime Video and Comcast announced an agreement to launch Prime Video on Comcast’s Xfinity X1, giving XfinityTV customers easy access to thousands of additional premium shows and movies online.NFL Thursday Night Football (TNF) returned to Prime Video for a second season, reaching more than 8 millioncombined viewers worldwide in the first 4 games on Prime Video and Twitch. Amazon added a new alternative audiofeed this season featuring sports journalists Hannah Storm and Andrea Kremer, the first-ever all-female sportscastingteam to call NFL games, available exclusively on Prime Video. In addition, Amazon is bringing interactivity to TNFwith several innovations including X-Ray for TNF on FireTV, enabling fans to access live stats, player information,and in-app shopping; as well as the TNF on Twitch experience, allowing members of the global interactive communityto watch, comment, and predict game outcomes.Prime Video debuted Original Series Tom Clancy’s Jack Ryan, The Romanoffs, and season 3 of The Man in the HighCastle. Prime Video continues to announce Original Series debuting in 2018, including: Homecoming, a psychologicalthriller starring Julia Roberts, and produced and directed by Sam Esmail; as well as season 2 of The Marvelous Mrs.Maisel, recent winner of eight Emmy awards including Outstanding Comedy Series.Amazon continues to enable flexibility in Prime membership options internationally, launching monthly Primemembership in Canada and Mexico, quarterly Prime membership in China, and monthly Prime Student membership inGermany.Amazon launched the Prime Credit Card in Germany, which comes with no annual credit card fee and enables Primemembers to enjoy 3% in reward points for their purchases on Amazon.de and 0.5% in reward points for all otherpayments where Visa is accepted.Amazon launched Prime Book Box to all U.S. Prime members. The subscription service delivers curated children’sbooks every one, two, or three months for just $22.99 per box, saving Prime members up to 35% off list price.Amazon expanded grocery delivery from Whole Foods Market through Prime Now. The service is currently availablein more than 60 U.S. cities, offering customers delivery in as fast as an hour on thousands of natural and organicgroceries and locally-sourced items.Amazon launched grocery pickup from Whole Foods Market through Prime Now, allowing customers to place theirorder via the Prime Now app and pick up their groceries in as little as 30 minutes. The service is available in more than10 U.S. cities with plans for continued expansion.Amazon Go, a new kind of physical store with no checkout required, recently opened five new stores in Seattle,Chicago, and San Francisco. Amazon Go’s checkout-free experience is enabled by our Just Walk Out Technology, acombination of computer vision, sensor fusion, and deep learning.Amazon launched Amazon 4-star in New York City, a physical store that carries a highly-curated selection of productsfrom the top categories across Amazon including devices, consumer electronics, toys, games, books, kitchen,home, and more. Products in the store are rated 4 stars and above, are a top seller, or are new and trending onAmazon.Amazon introduced Amazon Storefronts in the U.S., Germany, and the U.K. Combined, these new stores allowcustomers to shop online for over one million products exclusively from small and medium-sized businesses selling onAmazon.Amazon launched Amazon.tr in Turkey, offering customers millions of products across 15 categories from over1,000 local sellers, along with low prices and free delivery for orders above 50 Turkish Lira.Amazon India announced the launch of Amazon.in in Hindi. Customers can now read detailed product information,find deals and discounts, place the orders, pay for their orders, manage their account information, track their ordersand view order history conveniently in Hindi.Amazon Fashion continues to expand and enhance its selection with a variety of styles for customers includingpartnering with J.Crew to launch J.Crew Mercantile on Amazon Fashion, bringing Calvin Klein’s re-launch of its newdenim assortment to customers, and adding a wide collection from Ralph Lauren’s CHAPS brand.Amazon Business is generating $10 billion in annualized sales, serving hundreds of thousands of business sellers andmillions of customers across eight countries. Amazon Business launched new Business Prime benefits in the U.S.,Germany, and Japan including Spend Visibility and Guided Buying features.Amazon and American Express launched the Amazon Business American Express Card offering flexible benefits thatallow small businesses to choose rewards or payment terms purchase by purchase without an annual credit card fee.Benefits vary based on customers’ Prime membership; eligible Prime and Business Prime members can choosebetween 5% back and 90-day payment terms on U.S. purchases at Amazon Business, Amazon Web Services,Amazo