本文综合运用 MBA 期间所学的相关知识及各种文献资源,研究了 YC 银行国际
化战略。文中首先界定了银行国际化战略的相关概念及基础理论,包括银行国际
化动因理论、银行国际化战略理论、SWOT 分析方法等,然后介绍了 YC 银行的发展
历程及现状,从中引出国际化战略需求。通过借鉴国外银行国际化的成功经验及
启示, 对 YC 银行进行了 SWOT 分析,理论结合实际,找到适合 YC 银行自身发展
的国际化战略及建立与之相适应的保障体系
关键词:银行国际化;国际化战略;YC 银行;SWOT 分析- II -
Abstract
With the implementation of several global strategies in China such as “going out”
for Chinese enterprises, yuan internationalization and “One Road, One Belt” initiative,
internationalization of China&39;s commercial banks has been an inevitable choice.
Meanwhile, global financial system begins post-crisis order reconstruction and resourse
integration due to the new pattern of the world economy which had undergone profound
changes. These construed the background of the scare historical opportunity for the
internationalization of China&39;s commercial banks. However, compared with the
commercial banks of the developed countries, the international strategic planning level
of China bank is still low, the theoretical research is rooted in the foreign research
results mainly, and the empirical research is relatively rare. It is to speed up
internationalization of commercial banks, to establish a reasonable international strategy,
to change with situations, to transform with time and to maintain vitality that can enable
commercial banks to enhance international market competitiveness.
This thesis studied the internationalized strategy of YC Bank with the relevant
knowledge and various literature resources learned during the period of pursuing MBA.
The thesis firstly defined the related concepts and basic theories of the internationalized
strategy of the bank, including the internationalized motivation theory and the
internationalized strategic theory of the bank, and the analysis method-“SWOT”. Then
it introduced the development course and current situation of YC Bank, which lead to
the strategic demand of internationalization. By the reference of the experience and
enlightenment of successful internationalization of foreign banks, the thesis made an
“SWOT” analysis on the YC Bank. Also, the thesis found out internationalized
strategies adapted to YC Bank’s own development and a compatible security system by
linking theory with practice.
Key word: Bank Internationalization; Internationalized Strategy; YC Bank; “SWOT”
Analysis- III -
目录
中文摘要...I
Abstract ...II
绪论.......... 1
一、选题背景和意义......... 1
(一)选题背景 1
(二)选题意义 1
二、国内外研究综述......... 2
(一)国外相关研究.... 2
(二)国内相关研究.... 3
三、研究内容和方法......... 4
第一章 银行国际化相关理论.... 6
第一节 银行国际化的涵义. 6
一、银行国际化的概念 6
二、银行国际化的特点 6
第二节 银行国际化的内容. 6
一、机构国际化 6
二、业务国际化 6
三、管理国际化 7
四、监管国际化 7
五、人才国际化 7
第三节 国际化动因理论..... 7
一、比较优势理论........ 7
二、内部化理论 8
三、引导效应说 9
四、分散风险说 9- IV -
第四节 战略管理相关理论........... 10
一、战略管理概念...... 10
二、国际化战略动机.. 10
第五节 SWOT 分析理论... 10
一、SWOT 分析的概念.......... 10
二、SWOT 分析的特点...........11
本章小结......11
第二章 YC 银行的历史及现状 12
第一节 YC 银行的发展沿革......... 12
一、YC 银行的发展历程........ 12
二、YC 银行国际化发展的必要性.... 14
第二节 YC 银行的发展现状......... 15
一、YC 银行机构建设方面.... 15
二、YC 银行业务发展方面.... 15
三、YC 银行资产经营方面.... 16
四、YC 银行风控管理方面.... 17
第三节 YC 银行的国际化发展困境
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