A 企业产业园区发展策略研究
作者姓名 : 杜泉泓
导师姓名 : 唐晓莲
学科（专业）或领域名 : 工商管理
论文答辩年月: 2022 年 5 月
分类号：学校代号：11845
UDC：密级：学 号：2111908170
广东工业大学硕士学位论文
A 企业产业园区发展策略研究
杜泉泓
导师姓名（职称） : 唐晓莲教授
: 陈志华高级工程师
学科（专业）或领域名称:工商管理
学 生 所 属 学 院 :管理学院
答辩委员会主席 : 祁明德教授
论 文 答 辩 日 期 : 2022 年 5 月 27 日
A Dissertation Submitted to Guangdong University of Technology
for the Degree of Master
（Master of Business Administration）
Research On The Development Strategy Of
A Enterprise Industrial Park
Candidate: Du Quanhong
Supervisor: Prof. Tang Xiaolian
May 2022
School of Management
Guangdong University of Technology
Guangzhou, Guangdong, P. R. China, 510520
摘要
摘要
当前，在国内经济从快速发展向高水平发展的过程之中，产业经济也从粗放型增
长转型为集聚型高质量发展，产业园区对地方经济发展和产业转型升级起到了很大的
支撑性作用。同样，产业园区也在经济高速发展的红利下和产业结构的不断转型升级
中得到了长足发展，并诞生了多种类型的产业园区模式。随着粤港澳大湾区带来的科
技革命兴起，广州作为粤港澳大湾区重点城市，凭借区域、市场经济、创新能力等优势，
逐渐发展成为经济最发达、创新能力最强的区域，将积极推动产业聚集发展，加快培育
产业园区。未来，作为产业发展重要引擎的产业园区，势必在粤港澳大湾区迎来新一轮
发展机遇，这将是广东珠三角产业园区发展的一个“黄金时代”。据统计，目前广州全市
各种园区数量超两千个，其中工业园区、高新园区等产业园区建设得到快速发展，数量
不断增加。从区域来看，产业园区主要分布在广州的中部和南部地区。A企业产业园区
是一家由 A 公司独立管理运营的创新科技产业园区，园区基本形成了以新一代信息技
术、智能电子、科学技术高新服务产业为核心推动的产业集聚发展结构。但随着广州市
各类产业园区的快速发展和竞争加剧，园区入驻企业数量也呈下降趋势，对园区运营
带来诸多不利，未来发展前景面临困境。
本文以A企业产业园区作为研究对象，运用PEST分析法、波特五力模型以及SWOT
分析等，就A企业产业园区发展中所面临的问题和未来发展策略进行研究。首先运用
PEST、波特五力模型以及SWOT等研究分析手段对A企业产业园区的发展环境以及条
件进行全方位的剖析，探讨A企业产业园区发展的优势、劣势、机会以及威胁；其次分
析A企业产业园区发展现状及其存在问题；最后提出实现A企业产业园区摆脱困境、加
快转型升级、提质增效的未来发展策略。
研究表明，A企业产业园区存在园区发展模式的制约、企业自身内部管理能力不足、
产业集群效应无法有效发挥、投融资渠道不畅通、政府规划调整和政策的影响较大等
问题。基于环境分析以及A企业产业园区的发展目标，A企业应从调整园区产业发展模
式、完善人才引进机制、引导加强产业集群、完善投融资机制、争取政府政策支持等方
面促进产业园区的发展。
关键词：产业园区；发展问题；发展策略；SWOT分析
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广东工业大学硕士专业学位论文
Abstract
At present, in the process of China;s economy from high-speed development to high-
quality development, industrial economy is also transforming from extensive growth to
concentrated high-quality development, and industrial parks play a very supportive role in
local economic development and industrial transformation and upgrading. Similarly, industrial
parks have also made great progress under the dividend of rapid economic development and
the continuous transformation and upgrading of industrial structure, and a variety of industrial
park models have been born. With the rise of the scientific and technological revolution
brought by the Guangdong-Hong Kong-Macao Greater Bay Area, Guangzhou, as a key city
of the Greater Bay Area, will gradually develop into the most economically developed region
with the strongest innovation ability by virtue of its regional, market economy and innovation
ability. It will actively promote the development of industrial clusters and accelerate the
cultivation of industrial parks. In the future, as an important engine of industrial development,
industrial parks are bound to usher in a new round of development opportunities in the
Guangdong-Hong Kong-Macao Greater Bay Area, which will be a "golden era" for the
development of industrial parks in guangdong Pearl River Delta. At present, according to
statistics, the number of various parks in Guangzhou exceeds 2,000, among which, the
construction of industrial parks, high-tech parks and other industrial parks has been rapid
development, the number of increasing. Regionally, the industrial parks are mainly distributed
in the central and southern parts of Guangzhou.
Enterprise A Industrial Park is an innovative technology industrial park independently
managed and operated by Company A. The park has basically formed an industrial
agglomeration development pattern driven by a new generation of information technology,
intelligent electronics, and technology service industries. However, with the rapid
development and intensified competition of various industrial parks in Guangzhou, the number
of enterprises settled in the parks is also on a downward trend, which brings many
disadvantages to the operation of the parks and faces difficulties in the future development
prospects.
This thesis takes the industrial park of ENTERPRISE A as the research object, uses PEST
analysis, Porter;s Five Forces model and SWOT analysis to study the problems faced in the
development of the industrial park of enterprise A and future development strategies. First of
all, PEST, Porter five Forces model, SWOT and other analysis methods are used for in-depth
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