Dissertation Submitted to
Hebei GEO University
for
The Master Degree of
Master of Business Administration
Research on risk identification and Control Countermeasures of
XD education consulting company
by
Lelin Zhang
Supervisor: Prof. Shaoqing Song
December 2021

摘
要
近年来，服务业在我国经济发展中的地位愈发重要。教育咨询行业作为服务业的
重要组成部分，同时也是较为新兴的行业，行业内企业发展也较为迅速，一个教育咨
询类企业的成长速度往往比其他服务行业企业更加迅速，不同于传统的学科培训，教
育咨询类企业在双减政策下机遇与挑战并存。而由于教育咨询企业的业务发展速度远
快于其内部控制制度的建立速度，其风险管控中存在的问题愈发明显，威胁着企业的
健康发展。
本文首先通过分类、整理关于风险管控的文献成果，分析企业风险管控的国内外
研究情况，总结本文研究的理论基础。随后，本文以XD教育咨询公司为调研对象，
应用文献分析法、调查表法、专家调查法、层次分析法等方式，在对公司的风险管控
现状进行分析研究后，从公司面临的战略、财务、运营、市场、政策等多角度出发，
在对企业的风险控制状况展开分析调研之后,首先从企业存在的战略、财务、经营、
市场、政策等角度入手,展开了风险识别,并针对企业的非财务风险从风险出现几率和
风险的影响程度二层面展开了风险评估，建立风险评估矩阵，再针对企业的财务风险
通过应用专家调查法和层次分析法进行了风险评估。最后，根据风险评估结论，对不
同等级的风险提出相应的管控对策，以达最大程度降低公司经营过程中的风险，帮助
企业健康发展的目的。
本文的对策建议对于改善XD教育咨询公司的风险管控现状有一定现实意义，同
时，也可供其他教育咨询行业企业在风险管控机制建立方面进行借鉴参考，有助于教
育咨询企业在快速发展过程中尽可能的降低风险，良好发展。
关键词：教育咨询；风险识别；风险管控；层次分析法
I

ABSTRACT
In recent years, the position of service industry in China's economic development has
become more and more important. As an important part of the service industry, the
education consulting industry is also a relatively emerging industry. Enterprises in the
industry are also developing rapidly. The growth rate of an education consulting enterprise
is often faster than that of enterprises in other service industries. Unlike the traditional
discipline training, education consulting enterprises coexist with opportunities and
challenges under the double reduction policy.
Firstly, by classifying and sorting out the literature results on risk management and
control, this paper analyzes the research situation of enterprise risk management and control
at home and abroad, and summarizes the theoretical basis of this paper. Then, taking XD
education consulting company as the research object, this paper analyzes the current
situation of the company's risk management and control by means of literature analysis,
questionnaire, expert survey and analytic hierarchy process, and carries out risk
identification from the perspectives of strategy, finance, operation, market and policy, For
the enterprise's non-financial risk, the risk assessment is carried out from the two
dimensions of risk occurrence probability and risk impact degree to form a risk assessment
matrix. For the enterprise's financial risk, the expert investigation method and analytic
hierarchy process are used for risk assessment. Finally, according to the risk assessment
conclusion, put forward corresponding control countermeasures for different levels of risks,
so as to minimize the risks in the company's business process and help the healthy
development of the enterprise.
The countermeasures and suggestions in this paper have certain practical significance
for improving the current situation of risk management and control of XD education
consulting company. At the same time, they can also be used as a reference for other
enterprises in the education consulting industry in the establishment of risk management
and control mechanism, and help education consulting enterprises to reduce risks and
develop healthily as much as possible in the process of rapid development.
Key words: educational consultation; Risk control; Risk identification; Analytic
hierarchy process
III
。。。以下略