I 新型科技成果转化平台核心功能与构建策略研究 ----基于网络众包理论的平台增值服务功能探讨 研究生：施睿弘 导师：李 东 东南大学 摘要 科技成果转化是促进宏观经济结构转型升级、实现供给侧改革发展的根本途径之一， 因此促进科技成果转化就具有宏微观两个层面的重大意义。然而，科技成果转化本身又 是一个极为艰难的事情，以至于在美国，科技成果转化一度被称作为是一条“死亡之谷”， 这也成为理论界长期研究探索但进展不大的一个特殊领域。 目前，我国的科技成果转化相关活动多在线下进行，其在利益相关者间协作的效率、 效果上都难以令人满意。近一两年，各地在科技主管部门的推动下，也建立了一些以政 府主管部门主导的科研成果转化交易互联网平台，这些平台大都还停留在简单的信息发 布阶段，无法实现科研成果转化过程中所需的各项增值服务。经过近20年的互联网高 速发展，有效提升中介效益的互联网平台技术、互联网众包理论趋近成熟。然而，目前 围绕科技成果转化服务平台建设的实践，尚未真正起到在转化过程中增值作用。通过对 商业模式创新理论（互联网众包理论）、虚拟知识经纪概念、互联网平台以及科技创业 等相关理论的归纳总结，提炼出基于众包理论的科技成果转化互联网平台结构特征，核 心功能，并结合平台构建理论，探索平台增值服务功能构建的策略。 本文将围绕科技转化系列活动中经过的步骤和过程展开，通过研究如何利用互联网 众包理论、平台技术，分析国内外现有的科技成果转化，知识经纪平台的案例，对于搭 建新型科技成果转化平台提出设想，探索平台核心功能模块以及实现的策略，为科技成 果的转化提供切实有效支持和各种增值服务。 （1）对我国科技成果转化及信息化平台现状进行分析，归纳当前科技成果转化面 临的障碍及信息化平台使用过程中存在的问题； （2）对网络众包理论进行分析：对众包理论进行归纳总结，阐述网络众包的概念 及结构内涵； （3）对国内外类似互联网科研转化经纪平台进行案例分析，归纳其一般性功能架 构并对功能模块与平台绩效的不足进行分析； （4）探究基于众包理论的的科技成果的转化平台增值模块构成要素； 东南大学高级工商管理硕士学位论文 II （5）基于上述研究，规划设计新型科技成果经纪平台核心增值功能模块，以及实 现策略。 关键词：新型科技成果转化平台；网络众包；增值服务 Abstract III Research on the Core Function and Construction Strategy of the New Type of Science and Technology Achievement Conversion Platform ----Discussion on the Value-added Service Function of Platform Based on Network Crowdsourcing Theory Postgraduate：SHI Rui-hong Supervisor：LI Dong Southeast University Abstract The transformation of scientific and technological achievements is one of the fundamental ways to promote the transformation and upgrading of the macro-economic structure and the reform and development of the supply side. However, the transformation of scientific and technological achievements itself is a very difficult thing, so that in the United States, the transformation of scientific and technological achievements was once referred to as a "valley of death", which has become a special field of long-term research and exploration but little progress in the theoretical field. At present, China's activities related to the transformation of scientific and technological achievements are mostly carried out online, and its efficiency and effectiveness in collaboration among stakeholders are unsatisfactory. In the past one or two years, under the impetus of the competent science and technology departments, some Internet platforms for the transformation of scientific research results led by government authorities have been established. Most of these platforms are still in the stage of simple information release, and they cannot realize the transformation of scientific research results. Various value-added services required. After nearly 20 years of rapid development of the Internet, the Internet platform technology and Internet crowdsourcing theory that effectively improve the intermediary benefits are approaching maturity. However, the current practice of building a service platform for scientific and technological achievements has not really played a role in value-adding in the transformation process. Through the summary of business model innovation theory (Internet crowdsourcing theory), virtual knowledge broker concept, Internet platform and technology entrepreneurship, the paper extracts the structural characteristics, core functions and core functions of the Internet platform based on crowdsourcing theory. Platform construction theory, exploring strategies for core function building. This article will focus on the steps and processes in the series of science and technology transformation activities. By studying how to use Internet crowdsourcing theory and platform 东南大学高级工商管理硕士学位论文 IV technology to build a new scientific and technological achievements transformation platform, explore the core functional modules of the platform and the strategies implemented to provide the transformation of scientific and technological achievements. Effective support and various value-added services. (1) Analyze the status quo of China's scientific and technological achievements transformation and information platform, and summarize the obstacles faced by the current transformation of scientific and technological achievements and the problems existing in the use of information platform; (2) Analysis of the theory of network crowdsourcing: summarizing and summarizing the theory of crowdsourcing, expounding the concept and structure of network crowdsourcing; (3) Case analysis of similar Internet research and transformation brokerage platforms at home and abroad, summarizing its general functional architecture and analyzing the lack of functional modules and platform performance; (4) Exploring the components of the value-added module of the transformation platform for scientific and technological achievements based on crowdsourcing theory; (5) Based on the above research, plan and design the core functional modules of the new scientific and technological achievements brokerage platform, and implement strategies. Keywords: new scientific and technological achievements transformation platform; function; network crowdsourcing 目 录 V 目 录 摘要 .......... I ABSTRACT ............................. III 第一章 绪 论 ........................ 1 1.1论文研究背景、问题及研究目标 .................. 1 1.1.1研究背景 ................... 1 1.1.2研究问题 ................... 1 1.1.3研究目的 ................... 2 1.1.4探索价值 ................... 2 1.2研究思路及研究框架....... 2 1.2.1研究思路 ................... 2 1.2.2研究框架 ................... 2 1.3研究方法 .......................... 3 1.3.1理论研究法 ............... 3 1.3.2逻辑分析法 ............... 3 1.3.3案例分析法 ............... 3 第二章 相关理论研究............. 4 2.1虚拟知识经纪理论陈述 ... 4 2.2关于众包模式创新理论的概况 ...................... 5 2.3文献综述 .......................... 7 第三章 科学和技术成果转化目前的状况解析 ... 11 3.1国家科学技术成果目前的状况、趋势和转化障碍 .................... 11 3.2基于众包理论的互联网科技成果转化服务平台构建 ............... 14 第四章 国内外现有平台的功能布局研究 .......... 15 4.1 国外互联网科技成果转化平台案例分析 ... 15 4.1.1 Yet2 .................. 15 4.1.2 NineSigma ............... 16 4.1.3 InnoCentive.............. 16 4.1.4 各转化平台的比较分析 ....................... 17 4.2 国内互联网科技成果转化平台案例分析 ... 18 4.3现有平台增值服务功能缺陷评估 ................ 19 第五章 基于网络众包理论的科技成果转化平台架构及核心增值功能设计 ................ 21 5.1新型科技成果转化经纪平台架构背景 ........ 21 5.2新型科技成果转化经纪平台架构需求分析 22 5.2.1面向公共服务 ......... 22 5.2.2面对市场方向的服务 ............................ 23 5.3基于众包模式的增值服务系统的构建设想 24 5.3.1众包增值服务平台的类型 .................... 24 东南大学高级工商管理硕士学位论文 VI 5.3.2众包科技转化服务平台的增值功能 ..... 26 5.3.3众包科技转化服务平台的管理策略 ..... 26 5.4新型科技成果转化经纪平台构架的建议分析 ........................... 28 5.4.1建立健全安全系统 . 28 5.4.2完善平台运营维护服务 ........................ 29 5.4.3创建综合的信息资源中心 .................... 29 5.4.4推动众包模式正确运用 ........................ 30 5.4.5积极推动平台增值服务建设 ................ 30 第六章 结论与展望....