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MBA硕士毕业论文_小型郫县豆瓣生产企业融资问题研究PDF

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I 摘要 中小企业已发展成为我国经济的一支重要力量,在我国技术创新、产业优化、增 加税收、城镇就业等方面发挥着举足轻重的作用。据统计,我国超过90%的市场主体 为中小企业,贡献了约50%的税收、60%的GDP、70%的技术创新、80%的城镇劳动 就业。从党中央国务院到省市地方政府均出台一系列措施,支持中小企业发展壮大, 其中普遍提及解决好中小企业融资问题是支持中小企业发展的关键措施。由此可见, 融资问题已成为中小企业发展壮大的瓶颈。本文的研究对象郫县豆瓣生产企业中的中 小企业,同样面临各类融资问题。据统计,2019年,郫县豆瓣品牌价值已达656亿, 年产值约200亿元,其中的中小企业近100家,带动城镇就业人员约10000人。但行 业近几年在发展中遇到的一个瓶颈就是融资,融资难、融资贵等融资问题制约了企业 进行设备升级改造、产品创新研发、人才培养引进等。因此,本文对中小型郫县豆瓣 生产企业的融资问题进行研究,对研究全国中小企业融资问题具有一定代表性。 在本文研究过程中。首先,从中小型豆瓣生产企业整体存在的融资现状和问题进 行探究。通过文献查阅、现场调查、人员访谈等方式,从融资渠道、增信措施、财务 指标等方面分析企业的融资现状和融资中存在的问题。其次,选取一个代表性企业进 行研究,重点采用财务指标分析法,从企业近三年的偿债能力、盈利能力、营运能力 等相关财务指标研究企业融资问题。最后,从中小型豆瓣生产企业中选择30个样本 企业,计算其财务指标,并通过建立多元线性模型探究影响企业融资的财务指标,从 建模角度验证影响企业融资的显著相关指标。 通过上述共性和个性问题、数据模型的综合研究,更加完整的总结出中小豆瓣企 业存在的融资问题,并从财务管理、融资渠道、行业管理三个方面提出针对性的对策 建议。期望通过研究得出的建议策略,能改善中小型豆瓣生产企业的融资问题,并复 制运用到其他行业的中小企业。 关键词:中小型豆瓣生产企业 融资问题 对策建议 Abstract II Abstract Small and medium-sized enterprises have become an important force in China's economy. They play an important role in technological innovation, industrial optimization, tax increase and urban employment. According to statistics, more than 90% of China's market players are small and medium-sized enterprises, which contribute about 50% of taxes, 60% of GDP, 70% of technological innovation and 80% of urban employment. From the Party Central Committee and the State Council to the provincial and local governments have issued a series of measures to support the development and growth of small and medium-sized enterprises. It is generally mentioned that solving the financing problem of small and medium-sized enterprises is the key measure to support the development of small and medium-sized enterprises. Thus it can be seen, financing has become the bottleneck of the development of small and medium-sized enterprises. The research object of this paper is Small and Medium-sized Enterprises in Pixian Douban Production Enterprises, which also face various financing problems. According to statistics, in 2019, the brand value of Pixian Douban has reached 65.6 billion yuan, with an annual output value of about 20 billion yuan. Among them, there are nearly 100 small and medium-sized enterprises, driving about 10000 urban employees. However, in recent years, a bottleneck in the development of the industry is financing. Financing problems such as difficult and expensive financing restrict enterprises from upgrading equipment, product innovation and R & D, talent training and introduction. Therefore, this paper studies the Financing Problems of Small and Medium-sized Enterprises in Pixian County, which is representative of the financing problems of small and medium-sized enterprises in China. In the process of this study, firstly, from the Small and Medium-sized Douban Production Enterprise overall financing status and problems are explored. Through literature review, on-site investigation and personnel interview, this paper analyzes the current situation and problems of enterprise financing from the aspects of financing channels, credit enhancement measures and financial indicators. Secondly, select a representative enterprise for research, focus on the use of financial index analysis method, from the enterprise nearly three years of solvency, profitability, operating capacity and other related financial indicators to study enterprise financing. Finally, select 30 sample enterprises from Small and Medium-sized Douban Production Enterprises, calculate their Abstract III financial indicators, and through the establishment of multiple linear model to explore the financial indicators that affect enterprise financing, verify the significant related indicators that affect enterprise financing from the perspective of modeling. Through the comprehensive study of the above common and individual problems and data model, this paper summarizes the Financing Problems of Small and Medium-sized Douban Enterprises more completely, and puts forward corresponding countermeasures and suggestions from three aspects of financial management, financing channels and industry management. It is expected that the proposed strategies can improve the Financing Problems of Small and Medium-sized Douban Production Enterprises, and can be replicated and applied to small and medium-sized enterprises in other industries. Key words: Small and Medium-sized Douban Production Enterprises Financing Issues Countermeasures and Suggestions 目 录 IV 目 录 摘要 ................................................................ I ABSTRACT ............................................................. II 第1章 绪 论 ........................................................ 1 1.1 课题背景 ........................................................ 1 1.2 研究目的和意义 .................................................. 1 1.2.1 研究目的 .................................................. 1 1.2.2 研究意义 .................................................. 1 1.3 国内外文献综述 .................................................. 2 1.3.1 国内文献综述 .............................................. 2 1.3.2 国外文献综述 .............................................. 4 1.3.3 研究评述 .................................................. 5 1.4 研究的主要内容、方法和思路 ...................................... 6 1.4.1 研究的主要内容 ............................................ 6 1.4.2 研究的主要方法 ............................................ 6 1.4.3 研究的思路 ................................................ 7 1.5 研究的创新点 .................................................... 8 第2章 中小型郫县豆瓣生产企业整体融资现状及问题分析 .................. 9 2.1郫县豆瓣生产企业发展概况 ........................................ 9 2.2 中小型郫县豆瓣生产企业特征 ...................................... 9 2.2.1 政府控制力强 .............................................. 9 2.2.2 长期资金需求量大、时间集中 ............................... 10 2.2.3 企业之间具备诸多同质性特征 ............................... 11 2.2.4固定资产较少 .............................................. 11 2.2.5 家族式经营 ............................................... 12 2.3 中小型郫县豆瓣生产企业融资现状 ................................. 12 2.3.1 融资需求情况 ............................................. 12 2.3.2 融资渠道和模式 ........................................... 13 2.4 中小型郫县豆瓣生产企业融资中存在的问题 ......................... 15 2.4.1 融资信息不透明 ........................................... 15 2.4.2 信用体系不完善 ........................................... 15 目 录 V 2.4.3 增信措施较弱 ............................................. 16 2.4.4 融资成本高、效率低 ....................................... 16 2.4.5 融资渠道窄、融资方式单一 ................................. 17 第3章 代表性个案分析——CM郫县豆瓣有限公司 ......................... 18 3.1 CM公司概况 .................................................... 18 3.1.1 基本信息 ................................................. 18 3.1.2 组织架构 ................................................. 18 3.1.3 人员结构 ................................................. 20 3.1.4 资信情况 ................................................. 20 3.2 CM公司经营情况 ................................................ 21 3.2.1 生产经营模式 .......