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MBA毕业论文_H信息咨询公司数据资源管理研究-_AIGOV五星模型_在企业中应用PDF

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I 摘要 近年来,随着信息技术的蓬勃发展及我国经济的转型升级,数据资源在企业发展 中的作用越来越凸显。作为一个以数据资源收集、整理、加工、分析为基础的咨询行 业,数据资源已经成为影响其发展的关键生产要素。但是由于技术和自身发展等原因, 咨询行业中的各个企业在数据资源管理过程中存在着各种各样的问题,如数据资源标 准不统一,关键数据缺失,数据重复存储等。这些普遍存在的问题导致这些企业的数 据资源无法得到进一步的开发和利用。那么如何帮助这些企业建立健全其数据资源管 理流程,有效的利用开发现有数据资源,对咨询企业生存和发展有着至关重要的意义。 本研究以HH信息咨询公司的数据资源管理为研究对象,基于HH咨询公司在数 据资源管理方面的现状,针对公司在数据资源管理过程中遇到的问题,通过查阅国内 外研究资料和其它行业的优秀实践,从而提出相应的解决方案,并提出本研究的一些 观点,详细内容如下: 首先,论文从数据资源管理研究的背景及意义出发,重点突出在互联网大时代背 影下,数据资源在各个领域的应用,以及随着数据资源数量的持续增长,给企业带来 的新机遇和新挑战。本研究通过查阅大量文献资料,了解国内、外数据资源管理的研 究现状,找出适合HH信息咨询公司实际情况的研究方法,并进行阐述; 其次,通过对于征信行业和数据资源管理领域相关概念的介绍,以及相关理论在 数据资源管理中的应用和发展的研究,总结数据资源管理的核心特征、研究数据资源 管理的关键点。通过相关理论的介绍,了解数据资源管理活动开展中常常遇到的困难 与挑战,结合数据资源管理中涉及的内容、发展趋势,从而找出解决办法; 再次,根据HH咨询公司数据资源管理现状及存在的问题,通过文献研究法和实 地调研法,从HH信息咨询公司数据资源管理现状以及在外部数据应用上进行分析, 梳理出HH信息咨询公司数据资源管理存在的问题。具体主要体现在以下几点:数据 资源管理组织架构的缺失、数据资源无法实现共享、缺少运营渠道和平台,以及增值 应用措施的欠缺等方面;通过对这些问题的总结分析,找到这些问题存在的原因,为 后续方案提出做好准备工作; 最后,在分析HH信息咨询公司资源管理中存在问题基础上,遵循企业效益优先 原则、相关性和可靠性原则和全员参与原则,从HH信息咨询公司实际存在的问题出 发,提出针对性的解决方案。并结合数据资源管理实践的发展趋势,对全文进行总结, 并提出今后进一步研究的内容与方向。 本研究通过对HH信息咨询公司数据资源管理方面的问题研究,并提出针对性的 解决方案,有助于进一步提升HH信息咨询公司数据资源管理水平,从而提升数据资 西安电子科技大学硕士学位论文 II 源的有效利用,实现公司数据资源效益最大化,也可为其它同行业公司进行数据资源 管理提供参考。 关 键 词:数据资源,数据资源管理,数据资源共享,数据资源运营 ABSTRACT III ABSTRACT In recent years, with the vigorous development of information technology and the transformation and upgrading of China's economy, the role of data resources in enterprise development has become more and more prominent. As a consulting industry based on data resource collection, collation, processing and analysis, data resource has become a key factor affecting its development. But due to reasons such as technology and its development, consulting companies in the industry in the process of data resource management there are all kinds of problems, such as data resource standard is not unified, lack of critical data, data storage, etc., these common problems lead to these enterprises cannot get further development and utilization of data resources. Then how to help these enterprises to establish and improve the management of enterprise data resources and make effective use of existing data resources is of great significance to the survival and development of consulting enterprises. This study takes the data resource management of the company of HH Information Consulting Company as the object of study. Based on the current situation of the company of HH Information Consulting Company in data resource management, this study analyzes the company's existing management mode, discovers its existing problems, proposes corresponding solutions, and puts forward some viewpoints of this study. The detailed contents are as follows: First of all, starting from the background and significance of data resource management research, this paper focuses on the application of data resources in various fields under the background of the Internet era, and brings us new opportunities and challenges under the condition that the number of data resources continues to soar. Through consulting a large number of literatures, this study understands the research status of domestic and foreign data resource management, finds out the research method suitable for the actual situation of the company of HH Information Consulting Company, and elaborates; Secondly, through the introduction of relevant concepts in the credit investigation industry and data resource management field, as well as the development and application of relevant theories in data resource management, the core characteristics of data resource 西安电子科技大学硕士学位论文 IV management are summarized and the key points of data resource management are studied. Through the introduction of relevant theories, understand the difficulties and challenges often encountered in the development of data resource management activities, the content involved in data resource management and the development trend, so as to find out solutions; Again, according to the company of HH Information Consultancy Company data resource management present situation and existing problems, and through the literature research and field research method, from the company of HH Information Consultancy Company, data resource management present situation and the analysis on the external data application, teasing out the company of HH Information Consultancy Company, data resource management problems, concrete embodiment in the lack of data resource management organization structure, data share resources cannot be achieved, the lack of operating channels and platforms, and measures the lack of value-added applications; Through the summary analysis of these problems, to find the reasons for the existence of the problems, for the follow-up plan to make good preparations; Finally, based on the analysis of the problems existing in the resource in the resource management of the company of HH Information Consulting Company, it follows the principle of priority of enterprise benefits, the principle of relevance and reliability and the principle of full participation, and proposes targeted solutions is based on the actual problems of the company of HH Information Consulting Company. Combined with the development trend of the data resource management practice, this paper summarizes the full text, and puts forward the content and direction of further research in the future. This scheme based on the company of HH Information Consultancy Company, data resource management present situation, through the literature research and field survey method, starting from the HH Information Consulting Company actual management status, research analysis of the data resource management problems, by contrast, the internal and external data management method, to develop a suitable for the company of HH Information Consultancy Company, data management system, to expect to solve now company all kinds of chaos in the data resource management. However, data resource management is a long-term process, not to grasp the immediate results, more impossible to gather together. Moreover, with the development of artificial intelligence, big data and ABSTRACT V other technologies, new challenges are constantly presented to the data management work of enterprises, and the data resource management work seems to always lag behind the development of these new things. But data resource management work in the company, always adhere to in order to realize the business value as the guidance, and follow the rules of data resource management of its own, the most urgent and important data from the enterprise resource needs and pain points, clear boundaries and scope of data resource management, and carries on the collection and analysis to solve these problems, solve them one by one, in order to quickly release data resources and implement the corresponding business value, and the company's long-term manag