本文研究基于流程管理、现场管理、准时生产制等运营管理理论知识，运用
访谈法和问卷调查法获得第一手资料，并结合相关文献资料，对飞利浦灯饰公司
的订单交付问题进行了较为深入的研究。论文主要包括如下内容：（1）绪论与
理论综述；（2）公司及其运营现状的调查与分析；（3）公司运营管理中订单生
产交付的关键问题查找与成因分析。（4）探讨解决问题的优化方案。主要通过
推行准时制生产、全面生产维护和新产品开发流程优化等具体措施来解决上述
问题，并提出具体实施步骤和保障措施
本文旨在探讨促进飞利浦灯饰公司解决运营管理实践中的订单交付问题，以
提升该公司的整体运营效率和市场竞争力，从而为重获客户青睐，实现该公司
的可持续发展献计献策。同时亦希望通过本文的研究，为中国其他同行企业在
提升订单交付水平方面提供借鉴
关键词：运营管理；订单交付；准时制生产；流程优化；全面生产维护；MBA 学位论文 作者：万锦秀 飞利浦灯饰制造（深圳）公司订单交付水平提升策略研究
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Abstract
Since the beginning of the 21st century, with the increasing competition in the market and the
continuous development of the market globalization, time has become an important part of the
competitive resources for the company. The manufacturing companies pay more attention to their
quick response ability. On-time delivery is an important basis to shorten the business process time
and to ensure the agile operation of supplier chain. How to ensure on-time delivery is the core of
the operation management of many manufacturing companies. Philips Lighting Manufacturing
(ShenZhen) Company (Hereinafter referred to as Philips Lighting Company) is a typical
manufacturing company. Its business sales continue to decline recently, which is mainly due to the
serious problem on the fast and punctual order delivery. Through the field investigation, we find:
The supply capability of upstream suppliers for Philips Lighting Company is guaranteed. The
inventory compression strategy in this company is also implemented well enough. Therefore, this
thesis mainly focuses on the internal operation to study the order delivery problem of the operation
management.
This thesis studies the issue of order delivery deeply, on the basis of the operation
management knowledge, such as process management, field management, Just-in-Time (JIT) etc.,
by using the interview and questionaire survey to obtain first-hand data, and the recent research
outcomes from the relevant academic articles as well. The main contents of this thesis include: (1)
Introduction and theoretical review. (2) The brief introduction of Philips Lighting Company and its
operation status investigation and analysis. (3) The key problem of order delivery in company
operation management and its cause analysis. (4) Discussion on the operation measures of solving
the above problems. Through the specific measures to solve the above problems as the followings:
JIT and 5S, Total Productive Maintenance and new product development process optimization.
This thesis is purposed to promote Philips Lighting Company&39;s ability for solving the order
delivery problem in the operation management practice, then the company may enhance the
overall operational efficiency and market competitiveness for winning the customer trust. So, it
makes the suggestions to help the company with better sustainable development. Other than this,
we hope this article can provide China local manufacturers for operation management with some
reference value.
Key words: Operation Management (OM); Order Delivery; Just in Time (JIT);
Process Optimization; Total Productive Maintenance;MBA 学位论文 作者：万锦秀 飞利浦灯饰制造（深圳）公司订单交付水平提升策略研究
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目录
中文摘要..I
Abstract ...II
目录......III
图表目录.V
第一章 绪论.......1
1.1 研究背景 .........1
1.2 研究意义 .........1
1.3 研究方法与内容 .........2
1.4 研究框架 .........3
第二章 相关理论概述....5
2.1 流程管理 .........5
2.2 5S 现场管理.....6
2.3 准时制生产 .....6
2.4 看板管理 .........7
2.5 全面生产维护 .7
第三章 飞利浦灯饰公司运营概况........9
3.1 公司概况 .........9
3.2 组织结构 .......10
3.3 运营概况 .......11
第四章 飞利浦灯饰公司订单交付水平的现状调查与分析...19
4.1 订单交付水平现状的访谈与分析 ...19
4.2 订单交付水平现状的问卷调查及统计分析 ...........23
4.3 飞利浦灯饰公司订单交付水平存在的问题及成因分析 ...26
第五章 飞利浦灯饰公司订单交付水平提升策略.......32MBA 学位论文 作者：万锦秀 飞利浦灯饰制造（深圳）公司订单交付水平提升策略研究
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5.1 制定提升策略的基本思路和主要目标 .......32
5.2 提升策略的具体措施 ...........33
第六章 飞利浦灯饰公司订单交付水平提升策略的保障措施 ...........42
6.1 强化现场管理 ...........42
6.2 信息技术的支持 .......43
6.3 组织保障 .......43
6.4 制度保障 ..
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