0PP0公司作为国内手机行业领军企业,在过去5年中通过不断的努力,无论在
市场占有率还是消费者口碑方面都取得了不俗的成绩,与此同时,进入二次创业阶段
的OPPO公司也面临着规模快速扩张带来的压力及问题,管理人员的断层,大量新员
工带来的效率低下,薪酬绩效没有激励性,核心骨干流失率较高等,面对这些问题,
OPPO山东从2015年开始进行组织变革,其中最重要的一项工作就是任职资格体系工
作搭建,通过对人才能力及发展的系统梳理,引导员工不断提升自身能力并达成绩效
结果,同时,为公司其他管理工作提供基础框架
基于以上行业及企业现状,本文详细的阐述了 OPPO山东搭建可持续发展的任职
资格体系的全部过程,从价值链梳理,架构明确,胜任力素质模型的建立,行为标准
的梳理到认证的实施,结果的应用,尤其是针对销售及销售管理类岗位的发展通道及
任职标准都做了较大的突破,通过建立专业管理双通道,让所有员工获得成长晋升的
机会,通过对标杆行为的提炼,引导多数员工呈现优秀的绩效
同时,整个实践结合国内先进任职资格体系理论框架及销售型公司特有的特点,
开创性、系统性的解决了人才快速发展及培养问题,为大型销售企业提供了良好参考
关键词:价值链任职资格 发展通道人才结构认证山东大学硕士学位论文
Abstract
In the past 30 years, China&39;s private enterprises developed rapidly. Some outstanding
enterprises stepped into the second venture stage in the process of rapid expansion. This
stage is mainly to solve the problem that how to become bigger and stronger. In the face of
this problem , talent has become the biggest opportunities and challenges for enterprises.
In the past five years, OPPO company ,which as the domestic mobile phone industry
leader, has achieved good results both in the market share and consumer reputation through
continuous efforts. At the same time, OPPO company which stepped into the second
venture stage are faced with the rapid expansion of the scale of the pressure and problems
as well, such as the management of the fault, inefficient employees, no-stimulating salad
and the high rate of the core person. Faced of these problems, OPPO Shandong changed
from 2015.The most important of the work is the qualification system. Through the ability
of talent and the development of the system to guide employees to continuously improve
their ability and achieve performance results. At the same time, it can provide the basis for
the framework for the company&39;s other management.
Based on the above industry and the status quo of enterprises, this paper elaborates
the whole process of the system of sustainable development of OPPO Shandong. It made a
greater breakthrough from the value chain combing, the clear structure, the establishment
of competency quality model, the behavior standard combs the implementation of the
certification, the application of the results, especially for sales and sales
。。。以上简介无排版格式，详细内容请下载查看
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