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随着WTO的成功加入和我国改革开放的不断深化,我国本土代工企业得以迅猛发
展。经过十多年的黄金发展后,国内外市场经济环境开始恶化,致使代工企业赖以生存
的低劳力成本及政策红利优势逐渐消失,激烈的竞争压力和自身发展的需要迫使代工企
业必须突破当前的发展困境,寻求破解应对方略。
本文以全球价值链理论、核心能力理论、资源基础理论和质量管理理论为支撑,重
点研究了Y企业代工遇到现实问题和挑战,从实务的角度探寻解决之策。首先通过代工
企业的业务模式,回顾了众多国内外专家学者关于代工企业发展研究的相关理论与最新
研究成果。其次,根据对Y代工企业服务器内外环境因素的分析,归纳总结了Y代工企
业服务器的实际问题和挑战。最后,针对问题和挑战,结合Y代工企业服务器的实际情
况,以相关理论研究为基础,提出了若干解决对策和建议,并给出本研究的结论和建议。
关键词:代工模式;服务器;核心能力;对策
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华东理工大学硕士学位论文
Y OEM Enterprise Server Manufacture Problems,Causes and
Countermeasures Research
Abstract
With the successful entry into WTO and the deepening of reform and opening up in
China,China's local OEM enterprises got the rapid development. After 10 years of the
spectacular development, the domestic and international economic environment began to
deteriorate. The low labor costs and dividend policy advantages which help OEM
enterprises to rapidly develop and survive begin to gradually disappear. Which inevitably
affects the future development of OEM enterprises. The severe competition pressure and the
needs of the development force OEM enterprises to break through the current development
predicament in order to seek solution and strategies.
The article based on the Global Value Chain Theory, Core Competence Theory,
Resource-Based Theory and Quality Management Theory to study the dilemma encountered
by the Y OEM and to seek for solution from the view of practice. First of all, through OEM
model, reviewed the relevant theoretical research on the development of OEM mode
enterprises as well as the latest research achievements by the many domestic and foreign
experts and scholars. Secondly,sumnwized the actual dilemma and challenges of Y OEM
enterprise server manufacturing business according to the investigation for Y OEM
enterprises and further analysis about Y OEM enterprises, puts forward some
counterme^ures and suggestions. Finally, get the research conclusion and further
suggestions on the study.
Key words: OEM Model,Server, Core Competence, Strategy