ZX 银行 NC 分行的投行业务得到快速发展，也是近年来各家银行竞相追逐
的业务热点，如何保证当下及未来商业银行投行业务又好又快发展值得研究。
本文是结合 ZX 银行 NC 分行投行业务发展情况，同时结合目前商业银行已
在操作的投资银行产品，研究ZX银行NC分行的投行业务如何进一步准确定位，
投行产品如何更好的贴近市场，及商业银行投行业务长期稳健发展的问题。试
图通过本选题研究，得出一些具有基础性、前瞻性、原创性以及应用价值的研
究成果，为商业银行投行业务有效、科学、良性的发展提供一些思考、思路。
关键词：ZX 银行 NC 分行；投行业务；对策与研究ABSTRACT
In recent years, commercial banks Chinese investment banking business has bee
n rapid development, some commercial banks and even in the later development is in
vestment + firm business development model, the firm is the traditional bank deposit,
loan, exchange business. While investment banking is simple to understand is the onl
y bank plays an intermediary role, an intermediate business earn commission, the ban
k does not directly provide funds, just for money, be provided for credit, information i
ntermediary platform. Because the business of banks, not capital consumption, not by
the credit scale, its considerable proceeds as intermediate business income, and meets
the requirements in the current period of rapid economic development and social fina
ncing total demand increase of history, has become the hot research topics in the curre
nt financial, economic field.
ZX bank NC branch of the investment banking business has been rapid develop
ment, the business is hot in recent years banks competing for the present and future, h
ow to ensure sound and fast development of business investment banking business is
worth studying.
This paper is combined with the development situation of ZX bank NC branch b
anking, combining with present commercial bank is in the operation of the investment
banking products, research on ZX bank NC branch banking how to accurate positioni
ng, investment products close to the market and how to better, and the commercial in
vestment bank, the long-term and stable development of the problem. Through the res
earch, some basic, forward-looking, originality and application value of the research r
esults, for the commercial bank investment banking effective, scientific, healthy devel
opment to provide some thinking, thinking.
Key word:ZX Bank NC Branch; Investment bankingl;Study and Countermeasures
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