第七章产品生命周期管理 1.Which of the following is one reason why product life cycles are shrinking? A.Technology is stagnant Bpetition is reduced ?  ? ? C.Customers are more demanding Dmunication barriers are increasing 1.以下哪一项是产品生命周期缩短的原因之一？ A.技术停滞不前 C.顾客要求更高 B.减少竞争 D.沟通障碍正在增加 2.What is an analysis that looks at a products entire life and encompasses raw material gathering,production,usage, and end-of-life disposal? ?? A.Life cycle assessment B.Product sustainabilitv study C.Environmental product declaration D.Design for sustainability ? ? 2.以下哪一种分析着眼于产品的整个生命，包括原材料收集、生产、使用和报废处理？ A.生命周期评估 C.环保产品宣言 B.产品的可持续性研究 D.可持续性设计 3.What is the sequence of stages from introduction to growth,maturity,and eventually decline through which most products progress? A.The product life cycle ??  B.Stage-gate framework C.The product portfolio D.Process management 3.从产品的进入到成长、成熟到衰退称为什么？ A.产品生命周期 B.阶段框架 C.产品组合 D.过程管理 4.What is the first step in a life cycle assessment? A.Define the goals and scope ?? B.Create a life cycle inventory C.Conduct a life cycle assessment D.Interpret the data and results 4.生命周期评估的第一步是什么? A.定义目标和范围 B.创建一个生命周期清单 D.解释数据和结果 C.进行生命周期评估 5.What is true about pricing during the various stages of the product life cycle? A.Pricing becomes more competitive during the maturi phase as more producers enter the market B.Pricing should be high during the introduction phase in order to reap the highest profits C.Pricing is maintained at a constant level throughout the product life cycle D.Pricing in the decline stage can be raised in order to attract new customers 5.在产品生命周期的不同阶段，关于定价下列哪一个是正确的？ ? A.价格竞争日趋激烈的成熟期更多生产者进入市场 B.在引进阶段，为了获得最高利润，定价应该很高 C.在整个产品生命周期中，定价保持在一个恒定的水平上 ?$ D.在衰退期进行提价，可以吸引新客户  6.What elements should be considered in a go-to-ma