I 摘要 随着科学技术的飞速发展，从事人工智能领域的高新技术企业越来越多，在竞争 如此激励的市场环境下，人才资源已经成为企业想要争夺的最重要的资源。相比于普 通员工，知识型员工更有现代企业需要的一些特质。因此，高新技术企业需要用更好 地方法来吸引和留住这些为企业创造价值的知识型员工。但是，很多企业在对于知识 型员工的激励方面上还存在着或多或少的问题，导致知识型员工频频跳槽，最终影响 企业的长期发展。所以，企业应该对知识型员工建立一套科学合理的激励体系，制定 针对性较强的激励政策，满足此类员工的需求。 为了研究人工智能这类高新技术企业中知识型员工的激励体系，本文结合国内外 学者的研究理论，总结出知识型员工的定义和特点，并以相关激励理论为依据，通过 问卷调查的方法，以人工智能企业 AC 公司的知识型员工为调查对象，通过 AC 公司 知识型员工问卷调查结果满意度的情况，研究出 AC 公司对知识型员工的激励体系的 现状和其中存在的不足之处。不足之处主要包括薪酬激励满意度低、绩效奖金激励不 合理、福利制度激励效果不明显、缺乏职业生涯发展激励、长期激励力度不足、人文 关怀欠缺和忽视企业文化认同这 7 个方面，分析其中问题以及问题产生的原因。并结 合 AC 公司的实际情况，从以上 7 个存在问题的方面为出发点，设计出科学合理的激 励方案。最后，为了使激励措施能够充分发挥，设计出激励体系的相关保障措施。由 此一来，才可以吸引和留住知识型员工，让他们为企业创造更多的价值。 关键词，人工智能，AC 公司，知识型员工，激励体系ABSTRACT I ABSTRACT Science and technology are developing rapidly these days, more and more high-tech enterprises are engaged in the field of artificial intelligence. Under the market environment where competition is so stimulating, talent resources have become the most important resources that companies want to compete for. Compared to the average employee, knowledge-based employees have some characteristics that modern companies need. Therefore, high-tech enterprises need to use better methods to attract and retain these knowledge-based employees who create value for the company. However, many enterprises still have more or less problems in terms of the incentives for knowledge-based employees, resulting in frequent job hopping of knowledge-based employees, which ultimately affects the long-term development of the company. Therefore, enterprises should establish a scientific and reasonable incentive system for knowledge-based employees and formulate a well-targeted incentive policy to meet the needs of such employees. In order to study the incentive system of knowledge employees in high-tech enterprises such as artificial intelligence, this paper summarizes the definition and characteristics of knowledge employees based on the research theory of domestic and foreign scholars, and uses the related incentive theory as a basis to pass a questionnaire survey method. Taking the knowledge employee of AC company of artificial intelligence company as the object of investigation, this paper studies the status quo and the shortcomings of the incentive system of AC company to knowledge employee through the satisfaction of the knowledge employee questionnaire of AC company. The shortcomings include the low satisfaction of remuneration incentives, the unreasonable incentive of performance bonuses, the inconspicuous incentive effect of the welfare system, the lack of career development incentives, the lack of long-term incentives, the lack of humanistic care, and the neglect of corporate cultural identity. Analyze the problems and their causes. According to the actual situation of AC company, from the above seven problems as the starting point, a scientific and reasonable incentive scheme is designed. Finally, in order to give full play to the incentive measures, the relevant safeguard measures of the incentive system are designed. Keywords:Artificial intelligence, AC company, Knowledge workers, Incentive syste目录 I 目录 摘要........................................................................................................................................ I ABSTRACT............................................................................................................................I 第一章 绪论......................................................................................................................1 1.1 研究背景与意义..................................................................................................1 1.1.1 研究背景....................................................................................................1 1.1.2 研究意义....................................................................................................2 1.2 国内外研究现状..................................................................................................3 1.2.1 国外研究现状............................................................................................3 1.2.2 国内研究现状............................................................................................4 1.3 研究思路与研究方法..........................................................................................5 1.3.1 研究思路....................................................................................................5 1.3.2 研究方法....................................................................................................6 第二章 理论综述..............................................................................................................9 2.1 知识型员工的概念和特点..................................................................................9 2.1.1 知识型员工的概念....................................................................................9 2.1.2 知识型员工的特点.....................................................................................9 2.2 激励的概念和原则............................................................................................10 2.2.1 激励的概念...............................................................................................10 2.2.2 激励的原则...............................................................................................10 2.3 激励理论............................................................................................................ 11 2.3.1 马斯洛需求层次理论..............................................................................12 2.3.2 双因素理论..............................................................................................12 2.3.3 公平理论...................................................................................................13 2.3.4 期望理论..................................................................................................14 第三章 AC 公司知识型员工激励体系现状..................................................................15 3.1 公司简介............................................................................................................15 3.2 AC 公司知识型员工概况..................................................................................15 3.3 AC 公司知识型员工激励体系现状..................................................................18 3.3.1 薪酬激励...................................................................................................18 3.3.2 升职激励...................................................................................................19 3.3.3 培训激励..................................................................................................19西北大学硕士专业学位论文 II 3.3.4 荣誉激励..................................................................................................20 3.4 AC 公司知识型员工激励的问卷调查..............................................................20 3.4.1 问卷调查的目的......................................................................................20 3.4.2 问卷调查的设计......................................................................................20 3.4.3 问卷调查的发放与回收...........................................................................20 3.5 AC 公司知识型员工激励体系存在的问题......................................................20 3