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Mobile Network Experience Report
INDIA, November 2018
Our Methodology|Our Metrics
Introduction
Sample Period
Jun1 – Aug 29, 2018
Unique Devices
1,769,711
Report Location
India
Measurements
10,509,371,943
Report Facts
OpenSignal Mobile Experience Awards for India
AirtelBSNLIdeaJioVodafone
Video
Experience
4G Availability
Latency
Experience
Download Speed
Experience
Upload Speed
Experience
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AwardsShare this report:
Mobile Network Experience Report
INDIA, November 2018
Our Methodology|Our Metrics
The country covers over 1.2 million square miles and is
home to over 1.3 billion people. A third of its population
live in some of the world’s busiest cities, while huge rural
areas still remain. India’s frst LTE network launched in
2012, and in the country we are now seeing some of
the highest 4G Availability scores of any of the markets
we analyze. The Indian mobile industry is currently
emerging from a ferocious round of mergers and
acquisitions (M&A) which will see four major national
operators emerge. OpenSignal is publishing this report
in a bespoke, frst-of-its-kind format to allow us to dive
into the level of analysis we think this unique market
deserves.
In this report, we have introduced a new series of top-
level award metrics for the frst time, including analysis
of mobile Video Experience. And these awards have
been spread across the country’s big operators, with
a few surprises. We have awarded winners for 4G
Availability, Download Speed Experience, Upload
Speed Experience, Latency Experience and Video
Experience, as well as analyzing all the supporting
metrics for these categories. We have also included
awards for the fve operators across all 22 of India’s
telecoms circle regions for the frst time.
India is a unique mobile market, in terms of sheer size,
speed of development and competition.
INDIA
IntroductionShare this report:
Mobile Network Experience Report
INDIA, November 2018
Our Methodology|Our Metrics
Key Findings
There was a three-way tie in our brand new mobile video
experience analysis, as Airtel, Jio and Vodafone all came
within a point of each other.
As India’s mobile networks get faster and faster,
consumer habits are changing — and the thirst for video
content is now shaping operator strategy.
Jio continues to impress in our 4G Availability analysis,
as the operator’s score continues to grow from96.4%
to 96.7% — remarkable in a relatively new LTE market
like India.
Jio also won our Latency Experience award, although it
was Airtel who came top of our 4G-only latency table
after edging ahead of Vodafone, who led in this category
six months ago.
Airtel kept its Download Speed Experience crown,
surging further ahead with over 25% growth in our
measurements in the past six months.
Airtel has traditionally won the lion’s share of OpenSignal’s
mobile experience awards, and the operator tied for our
top spot in Video Experience and came in second place
in our 4G Availability analysis.
Idea won our new Upload Speed Experience category
fairly comfortably, averaging speeds of 2.88 Mbps,
while it won outright in upload in 10 of India’s regions
and drew in a further six.
The merger of Vodafone and Idea means India will be
paired down to four operators once the companies
combine operations. But there is still a lot of potential
for growth in the market, and competition remains
ferce as Jio continues to disrupt.
Fierce levels of competition and free data oferings
have led to unsustainable drops in mobile revenues
and average revenue per users (ARPU) in India, and
OpenSignal now expects operators to move towards
the tiered paid data models familiar in the rest of the
mobile world.
As the price war begins to subside in this maturing
market, India’s operators should have more breathing
space to focus on other ways to diferentiate such as
service quality and bundling, as opposed to a race to
the bottom on price.
Jio
Airtel
Vodafone Idea
The price war subsides。