在综述激励理论的基础上，描述工行陕西省分行的组织结构与人员结构，分析精神
激励方面的员工职业发展的晋升通道与晋升等级、员工培训类型与培训总量，分析物质激
励的进行考核与员工薪酬等级与薪档状况。设计员工满意度调查表，在工行陕西省分行实
施调查，并对调查结果进行分析，根据调查结果，找出了现行激励机制在绩效考核、工资
薪酬、职业发展、教育培训、沟通交流五个方面的问题。并提出了优化改进的措施，包括
优化绩效考核体系、完善工资薪酬体系、拓展员工职业发展通道、构建科学化教育培训体
系、营造和谐的沟通氛围。同时，提出激励机制实施的保障措施，确保激励机制能在提高
员工满意度的同时推动分行经营业绩的发展，从而实现员工与分行的双赢
关键词: 激励机制；员工满意度；工行陕西省分行西安理工大学工商管理硕士学位论文
II
Title: Research on incentive mechanism of ICBC Shaanxi Branch
based on all staffs
Major: Business Administration
Student: Zhang Jinhu Signature:
Supervisor:Prof. Lin Jun Signature:
Abstract
With the economic globalization and the advent of the Internet era, Chinese commercial
bank facing the domestic and foreign competition。Human resource has become the key field
of competition between domestic and foreign banks, which relates to the survival and
development of the bank. Human resource is main embodiment of the core competitiveness of
banks. To establish a fair and reasonable incentive mechanism and enhance employee
ownership, what are most important for banks to improve their market competitiveness and
achieve the healthy development.
Based on summarizing the theory of motivation，we described the organizational
structure and personnel structure of ICBC(Shaanxi Branch). We analysis of spiritual motivation
such as the promotion channel of employee career development and the type of employee
training. We also analysis of material incentive motivation such as the assessment, salary level
and salary status. We work out the questionnaire, carry out the investigation, and found out
there are five issues such as performance appraisal, salary, career development, training and
communication. Then a targeted encouraging scheme was proposed, such as optimize
performance appraisal system, perfect salary and welfare system, develop employee career
development, construction of scientific education and training system, created a harmonious
communication atmosphere. At the same time, the paper puts forward the safeguard measures
of incentive mechanism, in order to achieve a win-win relationship between employees and
ICBC(Shaanxi Branch).
Keywords: incentive mechanism, employee satisfaction, ICBC(Shaanxi Branch)目 录目 录
1 绪论........1
1.1 研究背景.1
1.2 研究意义.2
1.3 研究方法.3
1.4 研究框架.3
2 文献综述5
2.1 激励的概念.........5
2.2 国外激励理论研究综述.5
2.3 国内激励理论研究综述.7
2.4 激励体系的构成.7
3 工行陕西省分行员工激励现状9
3.1 工行陕西省分行概况.....9
3.1.1 主要业务及经营情况......9
3.1.2 组织结构10
3.2 工行陕西省分行员工结构.......11
3.2.1 员工性别结构....11
3.2.2 员工年龄结构....12
3.2.3 员工学历结构....12
3.2.4 员工岗位类别结构........13
3.3 工行陕西省分行激励机制现状...........14
3.3.1 精神激励14
3.3.2 物质激励20
4 工行陕西省分行员工满意度调查分析..........25
4.1 员工满意度调查设计...25
4.1.1 员工满意度测量方法....25
4.1.2 研究对象及数据样本....25
4.1.3 员工满意度问卷设计....26
4.1.4 员工满意度问卷调查结果分析27
4.2 工行陕西省分行激励机制存在的问题...........28
4.2.1 物质激励问题....28
4.2.2 精神激励问题....30
5 工行陕西省分行员工激励机制优化设计......34
5.1 激励机制优化设计的目标与原则.......34
5.2 工行陕西省分行员工物质激励优化设计.......35
5.2.1 优化绩效考核体系........35
5.2.2 完善工资薪酬体系........42
5.3 工行陕西省分行员工精神激励优化设计.......44
5.3.1 拓展员工职业发展通道44
5.3.2 构建科学化教育培训体系........49
5.3.3 营造和谐的沟通氛围....50
6 工行陕西省分行激励机制实施保障..52西安理工大学工商管理硕士学位论文7 结论......55
致 谢.....56
参考文献.57
附录.........591 绪论1 绪论
1.1 研究背景
当今，在全球化和信息化的大趋势下，世界经济仍处在国际金融危机后的深度调整
期，美国经济逐渐有了复苏的迹象，并慢慢趋于稳定，欧盟经济持续走向衰退，一时低
迷不振，日本经济在衰败左右徘徊不前，各经济体增长速度异步推进。国内经济呈现新
常态，与此同时也面临不少困难和挑战，经济下行压力加大、产能过剩、成本上升等新
旧矛盾交织。企
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