《2009年BrandZ全球品牌价值研究报告(全英文)》(36页).rar Let　me　begin　with　a　brief　explanation　of what　the　ranking　is　about,　why　it＇s　important, and　how　it　can　help　you　and　your　business. The　BrandZ　top　100　ranking　is　an　authoritative ranking　report　about　the　most　valuable　brands in　the　world.　The　valuations　are　based　on economic　and　market　data　and　the　proprietary consumer　research　from　BrandZ　–　the　world＇s largest　study　of　consumers　and　business-tobusiness users＇　brand　preferences.　The　result is　the　most　comprehensive　and　authoritative brand　valuation　available. As　you　look　through　the　list　of　the　top　100 brands,　you＇ll　see　names　that　you　recognize, names　that　evoke　an　emotional　connection, a　respect　for　technical　innovation,　or　a　desire for　cutting-edge　design.....