文本描述
Welcome to the Innovation Trends Report series, brought to you by WeberShandwick’s Social Impact practice, a global team working at the intersectionof corporate social responsibility (CSR), sustainability and social issues. We’vecreated this resource to build awareness and fuel dialogue around the fast- growing Solution Economy – multi-disciplinary and collaborative efforts bycompanies, foundations, nonprofts and governments to solve social problems. We create strategies and engagementcampaigns that focus attention, sparkaction and drive tangible outcomes forcomplex social problems such as poverty,climate change and inequality. In this frst report, we explore the topic of Smart Cities, providing context onthe opportunities—and challenges—they present to our corporate, foundation,nonproft and government clients—and to our collective, shared impact. 2 NETWORKED SMART CITIESHow we source and scaleinnovations to ensure citiesprovide a vibrant, equitable,sustainable, livableenvironment for inhabitants. ALWAYS ON TRANSPARENCY How forward-thinkingorganisations continuallyshare the failures, lessonsand insider perspectivesbehind impact results.PURPOSE-DRIVEN DATAHow we realise the potentialfor better data analysisand insights that informsolutions and advances forsociety. CONSCIOUSCROWDSOURCING How organisations harnessthe expertise of those inthe virtual network who arebest equipped to solve aparticular challenge. INCLUSIVE GLOBALECONOMIES How we can overcome theconsequences of the globalwealth imbalance to ensure access to health,education and opportunityfor all. 3 INNOVATION TRENDS This smart cities report is the frst in a series of investigations into the key macro trends that are shaping the future of social impact work.Stay tuned for insights on additional topics transforming how people, organisations and systems connect to drive positive change. SPOTLIGHT ON NETWORKED SMART CITIES 4 。。。。。。