金融是经济的核心,资本是产业的纽带。现代企业的运营越来越离不开金

融创新和资本运营,因此,战略融资也被越来越多的企业所器重。在世界经济

格局迅速变化的今天,企业要生存、要发展更是离不开行业重组、战略结盟、

资本运营、产业运作等战略融资。为了达到生存和发展的目的,企业要做大做

强就要树立一流企业的管理目标,与时俱进积极进行产业升级,构建适合企业

特征的战略融资体系。

在外部环境日益复杂化的时代,TR公司碳酸二甲酯项目处于金融市场、人

才市场和信息市场运营体系不断完善的市场经济体系中,TR公司碳酸二甲酯项

目资金的取得和运用存在着多种选择。但是如何有效地筹集、调配、使用资金

使TR公司碳酸二甲酯项目高效运营便显得极为重要,所有这些都依赖于企业管

理层和决策层进行合适合理的融资策略的制定和实施。因此,TR公司碳酸二甲

酯项目如何有效地在激烈的市场竞争中,充分利用F集团强大的人、财、物、

信息等资源,拓宽项目融资渠道,让TR公司碳酸二甲酯项目顺利实施,解决目

前公司资金瓶颈,是目前TR公司迫切需要解决的问题。

本文首先通过对企业融资相关理论知识的研究,探讨融资战略在项目资金

筹集中如何得到有效的应用,进一步把握现代企业融资理念,掌握现代企业融

资方式,进而在项目运营中应用现代企业融资技巧,促进项目的顺利实施。在

现代企业融资理论的支撑下,通过对TR公司碳酸二甲酯项目融资需求的分析,

结合现代融资理论,为TR公司碳酸二甲酯项目设计出最佳融资方案,解决TR

公司碳酸二甲酯项目融资难题,为提高TR公司财务对环境的适应能力、应变能

力,提高TR公司碳酸二甲酯项目对财务资源的利用效率,实现TR公司远期规

划目标提供指导意见。

关键词:融资方案,TR公司碳酸二甲酯项目,资本结构,战略规划

I

Abstract

Finance is the core of economy, capital is the industry link. More and more

strategic financing to financial innovation and capital operation as the characteristics

of liie enterprise accepts and application. The growth process of first-class

enterprises bigger and stronger is the industry restructuring, strategic alliance, capital

operation, the operation of industry strategic financing process. In order to achieve

first-class enterprise management objectives, adapt to the changing external

environment, construct enterprise characteristics of strategic financing system, has

become the only way which must be passed of modern enterprise first-class

enterprise.

TR dimethyl carbonate two project is a large scale coal chemical projects

conform to the industrial policy of the state invested by F group, due to structural

adjustment strategy of the group company, the new coal chemical project inputs,

resulting in project of company TR dimethyl carbonate two must be financing. With

the establishment and perfection of financial market,the talent market and

information market, enterprise capital obtaining and using a variety of options, how

to effectively raise firnds use, deployment, it is extremely important to develop,and

all these are dependent on the implementation of enterprise financing strategy.

Therefore,TR dimethyl carbonate two project how to effectively in the fierce

competition in the market, the use of business people, financial, material and

information resources,broaden the channels of project financing, have TR, dimethyl

carbonate two project industry rapid development, solve the difficult situation of

company funds, is the urgent problem of the company.

Firstly, through the research on the enterprise financing theory and the

financing mode,to explore the financing strategy of how to get the effective

application in the enterprise group, the further understanding of the modern

enterprise financing idea,familiar with modern enterprise financing way, grasp

modern enterprise financing techniques. In the modern enterprise financing theory

II