摘要
中国证券监督管理委员会为了有效实施我国证券公司常规监督管理工作，合
理配置监管资源，提高监管效率，促进我国证券公司持续规范发展，根据《证券
公司分类监管规定》从 2007 年开始每年对我国所有证券公司进行分类评级管理。

根据证监会统一规定分类监管评级内容和流程，证券公司首先需要进行自评，其
中自评内容中包含投资者回访。目前我国证券公司进行投资者回访的自评时，主
要根据中国证监会《证券公司分类监管规定》，按照投资者回访的数量和内容，
以及回访制度建设等，形成证券公司投资者回访工作自评报告，以此作为证券公
司分类监管中投资者回访自评结果。

本研究主要通过实践—理论—实践的三个层次，通过国外和国内投资者回访
工作的实践研究，我国监管部门的理论规范要求，对 AA 证券股份有限公司投资
者回访自评工作进行调查，发现投资者回访自评中存在的不足，包括回访内容、
回访时效、回访风险控制，以及回访制度建设等，设置适合我国证券公司在实践
中投资者回访的自评内容，以及投资者回访的自评标准，最终通过案例分析，检
验自评内容的可行性。从实践与理论出发，提出我国证券公司在投资者回访的自
评内容设置的原则；设置可行的证券公司投资者回访的自评内容，形成在实践中
投资者回访的量化考核标准；能够对证监会进行的证券公司分类分级监管管理提
供真实、有效的投资者回访自评结果。

通过论文研究，形成的证券公司投资者回访自评内容，希望可以对证券公司
在日常监督管理和运营过程中，作为投资者回访服务参考标准，也通过国内证券
公司投资者回访自评案例分析，检验内容体系在实践中的可行性，可以对证监会
进行的分类监管评级过程提供量化测评考核依据。

关键词：投资者回访 回访自评 自评标准

SUMMARY
According to Regulatory Classification of Securities Companies, China Securities
Regulatory Commission made for all securities companies classification management
since 2007, in order to supervise and manage the securities companies effectively,
allocated regulatory resources,improved the efficiency of supervision, and promoted
the sustainable development of securities companies in China.According to the CSRC
regulatory classification rating content and process, the securities company required
to the self assessment first ,mainly based on investor feedback. At present, China's
securities companies carry on the investors self assessment feedback, mainly on the
basis of Regulatory Classification of Securities Companies,according to the number
and content of investors feedback,and feedback system construction,etc., which form
investors self-assessment feedback report, and this report take securities companies
classificated regulation as the investors feedback self-assessment result.
This research mainly through three levels of practice-theory-practice, by mean of the
feedback research from foreign and domestic investors, China regulatory authority
theoretical requirement that is carrying on investigation to AA securities investor
feedback self-assessment, and finding in investors feedback the existing shortcomings,
including feedbck content, timeliness, risk control, and feedback system construction
ect. Set up appropriate feedback content of the self-assessment in practice for investor,
as well as feedback self-assessment criteria, through case studies,that is testing
feedback feasibility. From the practice and theory, put forward the principle of China's
securities investors feedback in the self-assessment of settings, set up feasible
feedback self assessment content, Form in the quantitative assessment criteria in
practice;This criteria can be provided real, effective investor feedback self-assessment
results in the CSRC classification and grading regulatory management.
Through thesis research, which form securities companies investors self-assessment
content, we are looking forward to make the investors feedback service standard in
supervision and management of the process,and also through domestic securities
companies investors self-assessment case anylysis,which test content system
feasibility in practice,and it can be provided a quantitative evaluation of SFC
assessment basis in regulatory classification rating process.
KEY WORD: investor feedback investor self-assessment self-assessment standard