文本描述
THE FIRST STAGE CONCEPTAL DESIGN
第一階段規劃、概念階段
CHIEF DESIGNER:RICky WONG
DESIGN MANAGER:linqi THE INTERIOR DESIGN OF jINFu TI
泰禾·福 ANjING PROjECT FuzHOu,TAIHE
州金府天境樣板間項目室內設計 TAIHE jINFu TIANjING INTERIOR DESIGN PROjECT · FuzHOu
泰禾·福州金府天境樣板間室內設計項目 ANALySIS OF GEOGRAPHICAL ENvIRONMENT
地理壞境分析 PROjECT LOCATION
項目區位
This projecT is locaTed aT The inTersecTion of lianjiang road and Tower road, in The cenTral cBd of jin 'an new disTricT. iT is The easTern gaTeway of fuzhou, which will Become The cenTer of The ciTy, which inTegraTes office residence, high-Tech indusTry, commercial finance and culTural leisure.
此項目位于化工路北側,連江路東側,鶴林新區九期南側,地處晉安新區中心 cBd 的腹心地塊。晉安新城區是福州市東部門戶,項目建成後將成為這裏集辦公居住、高新技術産業、商貿金融、文化休閑 于一體的城市副中心。 項目 區位 IN THIS PROjECT, CuSTOMER GROuPS IN FuzHOu AREA SuRROuNDING THE MAIN CONSIDERATION TO THE MARkET, MEET SuCH GROuPS LIvING FuNCTION. SuCH GROuP ATTACHES GREAT IMPORTANCE TO THE REGIONAL LOCATION AND SuRROuNDING ENvIRONMENT, bELONG TO THE CITy OF HIGH-END CuSTOMER bASE. ON THE bASIS OF THESE, TO ATTRACT INvESTMENT IN THE CITy OF CuSTOMER FOR IMPORTANT CuSTOMERS; THE REST OF THE CuSTOMER FOR THIS CASE EDGE OF CuSTOMERS THROuGHOuT THE COuNTRy.
本專案中,以福州市周邊地域客戶群體為市場主要考慮目標,滿足此類群體居住功能。此類群體重視區域位置及周邊環境,屬於城市高端客户群。在此類基础上,吸引 到的市內投資客戶為重要客戶;全國其餘客戶為本案邊緣客戶。
SuCH A GROuP IS MAINLy IN THE MIDDLE AND uPPER CLASS OF SOCIETy AND HAS A RICH bASE OF ECONOMIC RESOuRCES. THE GROuP MAINLy CONSISTS OF THE FINANCIAL AND INTELLECTuAL CLASSES THAT DOMINATE THE OPERATION OF SOCIAL RESOuRCES.
此類客群主要以處於社會中高層階級,具備較豐富的經濟資源基礎,該群體主要以主導社會資源運作
的財智階級組成 . THIS kIND OF GROuP IS TO IMPROvE THE SELF-LIvING PARTIAL INvESTMENT TyPE MAINLy, IN SATISFyING THIS kIND OF GROuP LIvING FuNCTION DEMAND, THE REAL ESTATE INvESTMENT ALSO IS AS THE MAIN GuIDE. THE GROuP IS MAINLy bASED ON THE uRbAN RESIDENTS, AND HAS SOME ECONOMIC STRENGTH, AND HAS SOME ExPERIENCE IN INvESTMENT, AND THE PuRCHASE OF PROPERTy OCCuPIES THE MAjORITy OF THE INvESTMENT PROPORTION OF THE GROuP.
此類群體以改善自住偏投資型為主,在滿足此類群體居住功能需求外,房產投資亦做為主要導向。該 群體以該城市居民為主,且體具備一定經濟實力,對投資有一定經驗,購置物業佔據該群體投資比例 的較大部分。 PROvINCIAL AND OTHER REGIONAL INvESTMENT GROuPS.
省內及其他區域投資群體 . 核心客戶 重要客戶 cusTomer Base locaTion - grade lock
客群定位 - 分級鎖定 邊緣客戶 CuSTOMERS TO ANALySIS
客群分析 TAIHE jINFu TIANjING INTERIOR DESIGN PROjECT · FuzHOu
泰禾·福州金府天境樣板間室內設計項目 。。。以下略