首页 >  资料专栏 >  经营 >  管理专题 >  计划管理 >  aaSHR软件开发项目商业计划书PDF

aaSHR软件开发项目商业计划书PDF

资料大小:1591KB(压缩后)
文档格式:PDF
资料语言:中文版/英文版/日文版
支持系统:Win9X/XP/Vista/7/8/10
解压密码:m448
更新时间:2022/9/11

类型:金牌资料
积分:--
推荐:升级会员

   ==>> 点击下载文档


内容简介
对于所有企业来说,人力资源的绩效管理都是影响企业发展的重要因素。通过绩效 管理,企业能够更好的利用现有的人力资源,实现员工价值的最大化以及企业发展的最 优化。然而,在现阶段的人力资源管理实践中,众多企业仍旧采用传统的绩效管理方式, 这种管理方式对于员工绩效数据的采集、评估以及利用效率都十分低下。这就造成了企 业人力资源被浪费,员工得不到正确的培养和提升,部门的绩效目标和企业的发展目标 不一致等诸多问题。在这样一个现实背景下,一款能够帮助企业更好的进行绩效管理, 实现人力资源的最优化的软件系统无疑会受到企业的广泛欢迎。本项目就是在这样一个 背景下开展起来,通过信息技术和数据分析技术的帮助来完成的人力资源管理系统 (SaaS HR)。项目开发的SaaS HR不仅能够从更多的维度来对员工绩效数据进行采集, 而且还能够通过对更多维度的员工绩效数据的分析和反馈,为企业的人力资源管理提供 强力的支持。一方面,旨在帮助企业达到人力资源的最优化运用;另外一方面,旨在帮 助企业员工实现个人职业生涯的最佳发展。 本文以项目开发的SaaS HR为案例撰写了相应的商业计划书。该商业计划书首先对 项目的基本情况、开发原因以及具备的优势进行了相关介绍;接着对项目所面临的市场 竞争状况以及自身的竞争优势进行了分析,探讨了项目执行的市场可能性;然后,文章 从市场定位与营销策略的角度对项目的开展提供了相应的执行方案,帮助项目能够更好 的在优秀的市场环境中获得成长;最后,文章从财务和风险的角度对项目的开展进行了 分析,说明了项目开展能够带来的优质资本回报,以及所需要应对的风险,为项目的具 体展开提供了支持。 从文章的分析可以看出,该项目不仅市场前景很好,而且具有较强的竞争力,在项 目的开展过程当中也能够为项目开发者和投资者带来不错的财务回报。而从执行层面来 看,无论是项目的开发、目标客户的选取还是产品的营销和管理方案都非常清晰。总的 来说,该项目是一个非常优质的项目。 关键词:人力资源管理;绩效管理;SaaS; II Abstract For all enterprises, human resource performance management is an important factor affecting the development of enterprises. Through performance management, enterprises can make better use of existing human resources to maximize the value of employees and optimize the development of enterprises. However, in the current practice of human resource management, many enterprises still adopt the traditional performance management method, which is very inefficient in the collection, evaluation and utilization of employee performance data. This causes many problems such as the waste of human resources, the incorrect training and promotion of employees, and the inconsistency between the performance goals of the department and the development goals of the enterprise. Under such a realistic background, a software system that can help enterprises better conduct performance management and realize the optimization of human resources will undoubtedly be widely welcomed by enterprises.This project is carried out in such a background, through the help of information technology and data analysis technology to complete the human resource management system (SaaS HR). SaaS HR developed by the project can not only collect employee performance data from more dimensions, but also provide strong support for enterprise human resource management through analysis and feedback of employee performance data from more dimensions. On the one hand, it aims to help enterprises to achieve the optimal use of human resources; On the other hand, it aims to help employees realize the best development of their personal career. This paper takes SaaS HR as a case to write the corresponding business plan. The business plan first introduces the basic situation, development reasons and advantages of the project. Then it analyzes the market competition and its own competitive advantage, and discusses the market possibility of project execution. Then, from the perspective of market positioning and marketing strategy, the paper provides the corresponding implementation plan for the development of the project, helping the project to achieve better growth in the excellent market environment. Finally, the paper analyzes the project from the perspective of finance and risk, and explains the high-quality return on capital that the project can bring and the risks that need to be dealt with, which provides support for the specific development of the project. It can be seen from the analysis of the article that the project not only has a good market prospect, but also has a strong competitiveness. In the process of carrying out the project, it can also bring good financial returns to the project developers and investors. From the III perspective of execution, the project development, target customer selection and product marketing and management plan are very clear. Overall, the project is a very high quality project. Key words: Human Resource Management, Performance Management, SaaS IV 目 录 摘要 ......................................................................................................................................... I Abstract .................................................................................................................................... II 第一章 绪论 .............................................................................................................................. 1 1.1 论文研究背景与意义 ..................................................................................................... 1 1.1.1 研究背景 .................................................................................................................. 1 1.1.2 研究意义 .................................................................................................................. 1 1.2 相关研究综述 ................................................................................................................. 2 1.3 论文研究方法和内容 ..................................................................................................... 5 1.3.1 研究方法 .................................................................................................................. 5 1.3.2 论文研究内容 .......................................................................................................... 6 第二章 SaaS HR软件项目的概述 ......................................................................................... 7 2.1 项目的基本情况介绍 ..................................................................................................... 7 2.2 项目的提出 ..................................................................................................................... 8 2.2.1 客户需求的痛点 ...................................................................................................... 8 2.2.2 项目的解决方案 .................................................................................................... 10 2.3 项目的先进性 ............................................................................................................... 11 2.4 项目的作用及前景 ....................................................................................................... 13 2.5 本章小结 ....................................................................................................................... 14 第三章 市场状况与竞争力分析 ............................................................................................ 15 3.1 宏观环境分析 ............................................................................................................... 15 3.1.1 政策环境 ................................................................................................................ 15 3.1.2 经济环境 ................................................................................................................ 15 3.1.3 社会环境 ................................................................................................................ 16 3.1.4 技术环境 ................................................................................................................ 16 3.1.5 外部环境分析小结 ................................................................................................ 17 3.2 行业环境分析 ............................................................................................................... 17 3.2.1 人力资源服务行业 ................................................................................................ 17 3.2.2 SaaS HR行业发展状况 ......................................................................................... 19 V 3.3 项目市场竞争力分析 ................................................................................................... 23 3.3.1 SWOT分析 ............................................................................................................. 23 3.3.2竞争策略 ................................................................................................................. 26 3.4 本章小结 ....................................................................................................................... 27 第四章 项目运营管理与营销策略 ........................................................................................ 28 4.1 项目运营管理 ............................................................................................................... 28 4.1.1 项目经营目标 ........................................................................................................ 28 4.1.2 项目组织架构 ........................................................................................................ 29 4.2 项目营销策略 ............................................................................................................... 31 4.2.1 市场定位 ................................................................................................................ 31 4.2.2 营销策略 ................................................................................................................ 34 4.3本章小结 ........................................................................................................................ 37 第五章 财务分析与风险控制 ................................................................................................ 38 5.1 财务分析 ....................................................................................................................... 38 5.1.1 成本估算 ................................................................................................................ 38 5.1.2 收入与利润预测 .................................................................................................... 40 5.1.3投资回收期分析 ..................................................................................................... 41 5.1.4内部收益率计算 ..................................................................................................... 42 5.1.5 项目财务净现值计算以及敏感性分析 ................................................................ 42 5.2 风险控制 ....................................................................................................................... 43 5.2.1 市场风险 ................................................................................................................ 44 5.2.2 管理风险 ................................................................................................................ 44 5.2.3 财务风险 ................................................................................................................ 45 5.3 本章小结 ....................................................................................................................... 45 结 论 ...................................................................................................................................... 46