摘要 现阶段，我国市场经济已经由飞速发展转向高质量发展阶段。房地产行业在我国 国民经济中占有举足轻重的地位，虽然近年我国房地产市场整体销售面积增速放缓， 但行业发展势头仍良好，竞争也十分激烈，而企业竞争归根结底是人才的竞争，开展 员工培训、积极打造高素质人才队伍，是企业生存发展的必由之路。新星宇地产企业 是长春市地区老牌房地产开发企业，为批准成为国家一级房地产开发资质企业,为长 春西部地区开发建设、提升春城人民生活品质做出了贡献。不过，新时代背景下，随 着企业发展和壮大，原有基层员工培训管理工作显露出一些问题，已经难以满足现阶 段的公司发展需求。本文以新星宇地产企业为对象，研究企业基层员工培训管理方案， 采用案例研究法、文献资料法、问卷调查法、访谈法相结合的研究方法。文章先介绍 培训管理相关概念和理论，阐述企业概况及先行培训体系，为后续研究奠定基础。然 后从培训管理各个环节出发认真分析和研究，发现企业培训管理存在的问题，包括新 星宇地产企业培训管理存在培训需求缺乏针对性、培训计划缺少目标导向、培训项目 实施不够灵活、培训评估体系不健全、缺少培训成功转化机制。并据此对新星宇地产 企业基层员工培训管理方案进行优化设计，提出构建培训需求体系流程、扎实开展基 层员工培训需求调查、优化基层员工培训计划、灵活开展基层员工培训、完善评估制 度体系、建立培训成果转化机制等改进措施，以提高企业基层员工培训管理水平，增 强培训时效性，促进企业持续健康发展。 关键词：新星宇地产企业基层员工培训管理方案设计 Abstract Abstract Atpresent,China'smarketeconomyhaschangedfromrapiddevelopmentto high-qualitydevelopment.Therealestateindustryplaysanimportantrole inChina'snationaleconomy.AlthoughtheoverallsalesareaofChina'sreal estatemarkethassloweddowninrecentyears,thedevelopmentmomentumof theindustryisstillgood,andthecompetitionisalsoveryfierce.Inthe finalanalysis,thecompetitionofenterprisesisthecompetitionoftalents. Theonlywayforenterprisestosurviveanddevelopistocarryoutstaff trainingandactivelybuildahigh-qualitytalentteam.Xinxingyurealestate enterpriseisanoldrealestatedevelopmententerpriseinChangchun.Ithas madecontributionstotheapprovalofbecominganationalfirst-classreal estatedevelopmententerprise,thedevelopmentandconstructionofthe westernregionofChangchun,andtheimprovementofthequalityoflifeof thepeopleinChuncheng.However,underthebackgroundofthenewera,with thedevelopmentandgrowthoftheenterprise,theoriginalgrass-rootsstaff trainingmanagementhasrevealedsomeproblems,whichhasbeendifficultto meetthedevelopmentneedsofthecompanyatthisstage.Takingxinxingyureal estateenterpriseastheobject,thispaperstudiesthetrainingmanagement schemeofgrassrootsemployees,usingthemethodsofcasestudy,literature review,questionnairesurveyandinterview.Thispaperfirstintroducesthe conceptandtheoryoftrainingmanagement,expoundsthegeneralsituationof theenterpriseandthefirsttrainingsystem,soastolaythefoundationfor thefollow-upresearch.Then,fromallaspectsoftrainingmanagement,the problemsofenterprisetrainingmanagementarefound,includingthelackof pertinenceoftrainingdemand,thelackofgoalorientationoftrainingplan, theinflexibilityoftrainingprojectimplementation,theimperfectionof trainingevaluationsystemandthelackofsuccessfultrainingtransformation mechanism.Basedonthis,thepaperoptimizesthedesignofthetraining managementschemeforthegrass-rootsemployeesofxinxingyurealestate company,andputsforwardsomeimprovementmeasures,suchasconstructingthe trainingdemandsystemprocess,solidlycarryingoutthetrainingdemand surveyforthegrass-rootsemployees,optimizingthetrainingplanforthe grass-rootsemployees,flexiblycarryingoutthetrainingforthegrass-roots Abstract employees,perfectingtheevaluationsystem,andestablishingthetraining achievementtransformationmechanism,Inordertoimprovethetraining managementlevelofgrass-rootsemployees,enhancethetimelinessoftraining, andpromotethesustainableandhealthydevelopmentofenterprises. Keywords:XinxingyurealestateenterpriseGrassrootsstaffTraining managementSchemedesign 目录 目录 摘要..................................................................................................................................Ⅰ 第一章绪论....................................................................................................................1 1.1研究背景.................................................................................................................1 1.2研究意义.................................................................................................................1 1.2.1理论意义......................................................................................................1 1.2.2现实价值......................................................................................................2 1.3国内外研究现状....................................................................................................2 1.3.1国外研究现状..............................................................................................2 1.3.2国内研究现状..............................................................................................2 1.3.3国内外研究评价...........................................................................................3 1.4研究内容和方法.....................................................................................................4 1.4.1研究内容......................................................................................................4 1.4.2研究方法......................................................................................................4 1.5研究创新点............................................................................................................5 第二章相关概念及理论概述..............................................................................................6 2.1基本概念.................................................................................................................6 2.1.1基层员工.......................................................................................................6 2.1.2培训...............................................................................................................6 2.1.3培训管理.......................................................................................................6 2.2理论基础..................................................................................................................6 2.2.1培训需求分析理论.......................................................................................6 2.2.2终身教育理论...............................................................................................7 2.2.3激励理论.......................................................................................................7 第三章新星宇地产企业基层员工培训管理现状............................................................9 3.1企业概况..................................................................................................................9 3.2基层员工整体分类..................................................................................................9 3.3现行基层员工培训体系........................................................................................10 3.3.1培训目标.....................................................................................................10 3.3.2培训流程.....................................................................................................10 3.3.3培训师资.....................................................................................................11 3.3.4培训课程.....................................................................................................11 目录 3.3.5培训活动实施.............................................................................................11 3.3.6培训内容.....................................................................................................12 3.3.7培训方式.....................................................................................................12 3.3.8培训考核.....................................................................................................12 3.4基层员工培训管理调查...........................................