Guangzhou JiuFang Electronics Co., Ltd
Business Plan
Address: Rm605, Bldg B, Quanxin Business Center, 102 Liwan Road, Guangzhou, Guangdong
Website: intolab
Contact: Wang Yonggang
Tel: 020-81816091
Mobile: 13902295561
April of 2004
Statement: This Business Plan is submitted under confidentiality, the content of which is completely genuine and reliable. The author reserves the proprietary rights of the Business Plan. Without permission, nobody shall in any manner reproduce, use, copy or distribute this Business Plan.
Contents
1. OVERVIEW 1
2. DESCRIPTION OF COMPANY 2
2.1 Company Background 2
2.2 Company Purpose & Strategic Objectives 3
2.3 Company Status Quo 3
2.4 Key Positions in Company 4
2.5 Partners 5
3. DESCRIPTION OF PRODUCTS 6
3.1 Products & Technology 6
3.2 Advantages of Products 8
3.3 Technical Advantages & Holding Strategy 10
4. MARKET ANALYSIS 12
4.1 Market Scale 12
4.2 Description of Market Segmentation & Customers 14
4.3 Analysis of Competition 16
4.4 SWOT Analysis 18
4.5 Entry Barriers 18
4.6 Analysis of Risks 19
5. MARKET STRATEGIES 20
5.1 Target Market 20
5.2 Market Positioning 21
5.3 Pricing Strategies 21
5.4 Sales Channel 22
5.5 Advertisement/Promotion and PR Activities 23
5.6 Sales Target & Cost Budget 23
6. PRODUCTION OPERATION MANAGEMENT 25
6.1 Production Operation Flow 25
6.2 Infrastructure & Equipments
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