Speaker Name,@socialmediahandle Search Bing for Love Valentine’s Day 2017 Insights for Digital Marketers October 2016 Only about half of all adults celebrate Valentine’s Day, but each celebrant is spending more. Shop in the Name of Love largest in spending after winter holidays, back to school,& Mother’s Dayth increase from 2015 vs.2016 in consumer spending% Average spent per celebrant in 2016 $146+ Record high total spending in 2016 $19.7 B Plan to Celebrate Valentine’s Day Yes 54.8% No45.2% Source: National Retail Foundation, Monthly Consumer Survey,2016 Online shopping is steadily increasing from previous years. Cupid in the Cart % more spent online Source: National Retail Federation, Monthly Consumer Survey,2016Linkdex,38 Surprising Valentine’s Day Statistics Marketers Will Love,2015 Agenda Valentine Bios Who Celebrates Valentine’s Day Love Comes & Goes The Last-Minute Holiday Love & Tech Valentine’s Day Prep with Search The Heart’s Desire Trending Gifts & Experiences Valentine’s Day Profiles Who Celebrates Valentine’s Day
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