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本文应用战略管理学的知识,以玉溪产业定位和发展为研究对象,通过分析
内、外部环境,设置了战略定位和战略目标,确定了战略管理导向,并提出了
促进战略实施保障措施,建立一个涵盖玉溪产业发展的综合实力、产业发展综
合能力、产业的发展可持续能力的评价指标体系
关键词:产业发展;战略管理;评价体系II
Abstract
Industrial development is the important carrier of economic development in a
region. The formulation of industrial positioning more scientific and development
strategy, is the objective requirement of regional industry to realize sustainable
development, is the guarantee of regional in the decisive condition unbeaten in the
fierce competition. Yuxi as the construction. Yuxi as the construction of Yunnan city
economic circle after Kunming the most important city, in promoting the process of
construction of city economic circle of the central Yunnan, the development of Yuxi
industry short board increasingly prominent. The existence of Yuxi industry
development issues, to see is the positioning and development strategy of
management of absence from fundamental problems. Active use of the opportunity to
build city economic circle of the central Yunnan, with regional cooperation,
strengthening industrial division and cooperation, optimize the industrial layout,
access to development opportunities, more larger development space, to speed up the
upgrading of the level of industrial development, formed with the capacity for
sustainable development and competitiveness of the modern industrial system, Yuxi
must face and solve the current height the problem. Therefore, the implementation of
Yuxi industry positioning and development of strategic management research is very
meaningful.
In this paper, the application of strategic management theory, taking the Yuxi
industry positioning and development as the research object, through the analysis of
internal and external environment, set up the strategic positioning and strategic
objectives, determine the strategic management, and put forward the promotion of
work and measures for the implementation of the strategy, the establishment of a
covering Yuxi industrial development strength, the industrial development ability,
industry of sustainable development evaluation index system.
Keywords: industrial development; strategic management; evaluation system