从国内外现代经济发展趋势来看，健康服务业在国家经济体系中的地位越来 越重要。中国自 2016 提出《“健康中国 2030”规划纲要》，健康服务业作为这一国 家战略的重要组成部分，也是健康服务行业面临的重要任务。将如何发展健康服务、 建立怎样的服务模式问题，是大健康企业转型升级需要面对的现实问题。 TSL 集团起身发展是一家医药企业，成立于 1994 年，是最早提出大健康理念 和布局大健康产业的战略，其健康服务业务也有一定规模和特色，基于现有的理论 基础，借鉴国内外研究结果，结合 TSL 集团在健康服务模式上的演变，以 TSL 集 团为现实案例，用访谈调查法、文献研究法及通过对企业转型前后的比较分析法， 进而探讨大健康服务模式的特点和存在的问题，对未来发展趋势选择设计更完善 的建议，对现今相关大健康企业发展服务模式的建立具有借鉴意义。 关键词：健康 大健康 健康服务 TSLII Abstract From the trend of modern economic development at home and abroad, the health service industryis playing an increasinglyimportant role in the national economic system. China proposed “ ‘Healthy China 2030’Planning Outline” in 2016. The health service is an important part of national strategy. It is also an important mission the health service industry is facing. The Great Health enterprises face real problems when experiencing transforming and upgrading, which are how to develop health service and which kind of service model to establish. TSL Group was founded in 1994 and was a pharmaceutical company at the beginning. It firstly put forward Great Health concept and Great Health strategy. Its heath service has a certain scale and characteristics. Take TSL Group as a realistic case, base on the existing theoretical foundation, learn the research results from home and abroad, combine the evolution of health service model of TSL Group. Use the interview investigation method, literature research method, and comparative analysis method beforeandafterthetransformationofenterprise,to discussthecharacteristicsandexisting problems of Great Health service model, and to choose better suggestions for future development trends. It is of reference significance for the establishment of the development service model of relevant large healthy enterprises. Key words ：Health; Great Health; Health service; TSLIII 目 录 摘要................................................................................................................I Abstract ........................................................................................................II 目 录.........................................................................................................III 第一章 绪论.................................................................................................1 1.1 研究的目的与意义........................................................................................... 1 1.1.1 研究的目的..............................................................................................................1 1.1.2 研究的意义..............................................................................................................1 1.2 研究方法和研究结构....................................................................................... 2 1.2.1 研究方法..................................................................................................................2 1.2.2 研究结构与技术路线 ..............................................................................................3 第二章 文献综述.........................................................................................4 2.1 健康概念的演变............................................................................................... 4 2.1.1 对健康概念的传统认识 ..........................................................................................4 2.2 世界范围内对“健康”的公认定义.................................................................... 5 2.2.1 世界卫生组织对“健康”的公认定义.......................................................................5 2.2.2 健康理论的发展......................................................................................................6 2.3 TSL 集团的“大健康”概念................................................................................. 7 2.4 健康服务模式的定义与演变............................................................................ 8 2.5 国外健康服务模式、特点及其启示............................................................... 9 2.5.1 国外健康服务模式..................................................................................................9 2.5.2 国外健康服务企业的服务模式和特点分析.........................................................12 2.6 国内健康服务模式的新趋势......................................................................... 14 2.6.1 政策指导下的健康服务模式的新趋势..................................................................14 2.6.2 文化指导下的大健康服务新模式 .........................................................................15 第三章 TSL 集团健康服务模式分析.......................................................17IV 3.1 TSL 集团简介及其发展历程.......................................................................... 17 3.1.1 TSL 集团简介.........................................................................................................17 3.1.2 TSL 集团发展历程.................................................................................................18 3.2 TSL 集团健康服务模式及问题分析.............................................................. 20 3.2.1 基于单一的治疗疾病为中心的健康服务模式.....................................................21 3.2.2 面向健康人群的健康服务与保健品服务.............................................................23 3.2.3 TSL 健康服务模式存在的问题及原因分析..........................................................26 第四章 TSL 集团健康服务模式转型路径的选择 ..................................29 4.1 基于生命全过程的动态健康服务模式......................................................... 29 4.2 新时期 TSL 集团的健康服务模式转型的路径及其特点............................. 30 4.3 TSL 集团健康服务模式转型的比较分析...................................................... 35 4.4 基于生命全过程动态健康服务模式构建的保障条件................................. 39 4.4.1 精准的投资布局....................................................................................................39 4.4.2 数字化转型升级....................................................................................................39 4.4.3 组织变革与人力资源升级 ....................................................................................39 第五章 研究结论、局限性及展望...........................................................42 5.1 研究结论......................................................................................................... 42 5.1.1 大健康服务是市场不同层次健康需求的产物.....................................................42 5.1.2 信息化是企业健康服务潜在的价值.....................................................................43 5.2 研究局限性..................................................................................................... 44 5.3 研究展望......................................................................................................... 44。。。。。。以下内容略