茶具有丰富营养保健功效，加之其深刻的文化内涵，越来越受到人们的喜爱。随着 社会经济的发展和饮茶的人群的扩大，茶叶的需求量也必将大幅度持续增加。另外，由 于生产成本和劳动力资源的因素，全国茶叶生产布局呈现出由东部发达地区向西部相对 不发达地区转移的趋势。 陕西省柞水县柴庄乡位于西北地区，属于江北茶区，境内退耕还林地和漫坡荒山地 丰富，适宜种植茶树。在目前这一有利于茶产业大发展的背景下，规划发展该乡的茶产 业具有重要的意义，一方面可以引导当地农民群众种植经济效益好茶树，增加农民收入； 另一方面有利于山区的水土和生态保持。 项目规划通过 5-8 年的实施，使榨水县柴庄乡建成 666.67ha 优质茶叶基地。其建设 内容及规模如下，2011 年-2013 年，引进抗寒性茶树良种龙井长叶、平阳特早、乌牛早、 农抗早、中茶 108 等品种，新建 133.33 ha 无性系良种示范茶园；2015 年，新建名茶生 产线 4 条，大宗茶生产线 8 条，精制生产线 4 条；2014 年-2015 年，再建立 533.33ha 生 产茶园。全程投资规模为 6781 万元。 项目建成后，到 2018 年后茶园就可进入盛产期，每 0.067ha 产茶树鲜叶 300 公斤， 按每公斤 20 元计算，年 0.067ha 产值可达成 6000 元，总产值可达 6000 万元。若加工成 干茶每 0.067ha 可产 75 公斤，则总产可达 750 吨，如按 10%名茶、30%优质茶、60%大 宗茶计算，每吨名茶60万元、优质茶按每吨24万元，大宗茶按每吨8万元计算，年0.067ha 产值可达成 13500 元，总产值可达 13500 万元，年提供销售税金及附加 874.4 万元，实 现所得税 825.3 万元。 综上分析，本项目属一次性投入多年收益的无公害茶园现代农业产业化工程建设项 目，其经济效益、社会效益和生态效益显著。 关键词，榨水县；柴庄乡；茶；规划；效益；可行性研究FEASIBILITY STUDY OF TEN THOUSAND TEA GARDEN CONSTRUCTION PROJECT OF CHAIZHUANG TOWN IN ZHASHUI COUNTY ABSTRACT Tea has become more and more popular due to its beneficial to the health, as well as its profound cultural connotation. With the fast development of social economy and the expansion of the population of tea drinking, the demand for tea is increasing continuously every year. In addition, the distribution of tea production appears transferring from east to west part of China and from economic developed areas to economic underdeveloped areas, due to the cost of production and the labor resources. Chaizhuang town in Zhashui county, Shanxi province, which located in northwestern areas of China. Due to the abundant areas which from returning farm to forest and barren hill, Chaizhuang is suitable to cultivate tea plant. Under current background of suitably developing tea industry, it has great advantages to plan to develop tea industry in this area. This would help increase the income of the local farmers; it would also benefit soil and water ecological conservation. During last 5 to 8 years, 666.67ha high quality tea base will be built in Chaizhuang town. The detailed plan as follows. From 2011 to 2013, 133.33ha demonstrate improving clonal tea garden will be built with Longjing Changye, Pingyang Tezao, Wuniuzao, Nongkangzao, Zhongcha108, which are all improved variety with cold resistance. In 2015, 4 fine tea processing lines, 8 universal tea processing lines and 4 tea reprocessing lines will be constructed. From 2014 to 2015, 533.33ha production tea garden will be built. The total financial input will be yen67,810,000. After the project is completed, tea garden will be in season for harvesting in 2018. 300 kilograms fresh tea leaves per ha will be gained. The total output is yen60,000,000, which is counted according to yen20/kilograms. If tea fresh leaves are processed into tea, the total output of tea is 750,000 kilograms among which famous tea account for 10%, superior tea account for 30% and universal tea account for 60%. Therefore the total output is yen135,000, which is counted according to yen600/kilograms for famous tea, yen240/kilograms for superior tea andyen80/kilograms for universal tea. Annual Tax and Extra Charges on Sales of Products and income tax will reach yen8,744,000 and yen8,253,000. To summarize, this project belongs to disposable investing and gaining for many years modern agricultural constructional one which has remarkable profits in economy, society and ecology. KEY WORDS: Zhaishui County; Chaizhuang Town; Tea; Plan; Profit; Feasibility Study目 录 第一章 文献综述................................................................................................................... 1 1.1 茶的保健功效................................................................................................................ 1 1.2 茶叶生产........................................................................................................................ 2 1.2.1 世界茶叶生产................................................................................................... 2 1.2.2 中国茶叶生产................................................................................................... 2 1.3 茶叶贸易........................................................................................................................ 4 1.3.1 世界茶叶贸易................................................................................................... 4 1.3.2 中国茶叶贸易.................................................................................................... 5 1.4 茶叶消费........................................................................................................................ 6 1.4.1 世界茶叶消费................................................................................................... 6 1.4.2 中国茶叶消费................................................................................................... 7 1.5 影响茶叶消费的因素分析............................................................................................ 9 1.5.1 影响茶叶消费的经济因素................................................................................ 9 1.5.2 影响茶叶消费的非经济因素..........................................................................11 1.6 未来中国茶叶发展趋势............................................................................................... 13 1.7 研究目的与意义.......................................................................................................... 14 第二章 柞水县柴庄乡概况及发展茶产业生态、社会需求因素分析............................... 15 2.1 柴庄乡概况.................................................................................................................. 15 2.2 有利条件...................................................................................................................... 15 2.3 生态、社会需求因素分析.......................................................................................... 16 2.3.1 发展茶产业有利于生态农业建设................................................................. 16 2.3.2 山区的条件适合发展茶产业......................................................................... 16 第三章 项目规模、技术方案及设计................................................................................. 18 3.1 项目规模...................................................................................................................... 18 3.1.1 茶叶基地规模................................................................................................. 18 3.1.2 茶叶加工企业规模......................................................................................... 18 3.2 技术方案...................................................................................................................... 18 3.2.1 茶园建设技术方案......................................................................................... 18 3.2.2 茶叶加工生产线选择..................................................................................... 19 3.2.3 茶叶产品方案................................................................................................. 19 3.3 方案设计...................................................................................................................... 19 3.3.1 选址原则......................................................................................................... 193.3.2 优质高效茶园建设......................................................................................... 19 第四章 项目费用利益分析与实施计划............................................................................. 26 4.1 项目建设投资估算....................................................................................................... 26 4.2 项目建成后可望利益分析.......................................................................................... 27 4.2.1 产量、价格和销售收入................................................................................. 27 4.2.2 盈利分析.......................................................................................................... 27 4.2.3 盈亏平衡分析.................................................................................................. 27 4.2.4 敏感度分析...................................................................................................... 27 4.2.5 财务评价结论................................................................................................. 28 4.3 项目实施计划.............................................................................................................. 28 4.4 各年度必要经费预算.................................................................................................. 28 第五章 讨论与结论............................................................................................................. 31 5.1 结 论............................................................................................................................ 31 5.2 讨 论............................................................................................................................ 31 5.2.1 社会效益.......................................................................................................... 31 5.2.2 生态效益......................................................................................................... 32