2017 年 4 月，中共中央、国务院决定设立河北雄安新区，成为继深圳经济特区、 上海浦东新区后又一个全国意义的新区。2018 年 4 月 21 日，经中共中央、国务院批 复同意，《河北雄安新区规划纲要》出台，提出建设“一主、五辅、多节点”的新区 城乡空间布局，其中“多节点”指的是特色小城镇和美丽乡村。雄安新区作为中国特 色社会主义新时代下积极的开创之举，是在京津冀一体化建设进程中对解决“大城市 病”、缓解“环首都贫困带”的有益探索。作为拥有历史高度和战略定位的国家级新 区，雄安新区应坚持用新发展理念谋划当下，布局未来。雄安新区需协调大城市、小 城镇的发展关系，走出“发展、被虹吸、高成本再发展”的陷阱。在此背景下，特色 小镇无疑是“小城镇大战略”的重要支撑。同时，文化在国家竞争力中的作用越来越 大，2018 年 3 月，国家为增强和彰显文化自信，提高文化软实力，在中央机构改革 中将文化部、国家旅游局进行整合，组建文化和旅游部。雄安新区作为国家级新区， 其规划建设中自然也离不开文化的弘扬和继承，可结合雄安地区特色自然旅游资源和 深厚的人文资源，打造雄安新区特色的国家级文化旅游小镇。 本报告采用实地考察法、文献分析法、跨学科研究法，收集并查阅国内外文化旅 游小镇相关文献、资料等，站在大历史观视角进行分析和解读雄安新区文化旅游小镇 的建设，本文从解决当前文化旅游小镇发展问题的需要、打造文化旅游小镇新样板的 需要、提升国家文化软实力、大历史观上“留住乡愁”的有益探索等角度分析雄安新 区文化旅游小镇建设的必要性。同时，结合社会记忆理论、区域自主创新理论等相关 研究理论和京津冀协同发展战略、乡村振兴战略等国家战略角度，从国家方针政策支 撑、人民对美好生活的强烈需求、雄安新区的自然资源和人文资源、区位空间和运营 经验、社会经济效益等方面分别论证了雄安新区文化旅游小镇建设的可行性。 根据雄安新区文化旅游小镇建设的必要性和可行性分析，本文从构建休闲产业服 务平台、智慧管理服务中心、实现全方位绿色发展等方面对雄安新区文化旅游小镇的 建设提出构想和展望。 关键词：雄安新区；文化旅游；特色小镇；留住乡愁Feasibility Study on the Construction of Cultural Tourism Town in Xiong'an New District Author: Xu Jing Major: Rural and regional development Tutor: Guo Wanzhong Abstract In April 2017, the CPC Central Committee and the State Council decided to establish the Xiong'an New District in Hebei Province, becoming another nationally significant new district following the Shenzhen Special Economic Zone and the Shanghai Pudong New Area. On April 21, 2018, with the approval of the CPC Central Committee and the State Council, the “Xionggan New Area Planning Outline” was promulgated, proposing the construction of a “one main, five auxiliary, and multiple nodes” urban and rural spatial layout of the new district, in which “multi-node” refers to It is a characteristic small town and beautiful countryside. Xiong'an New District, as a positive initiative in the new era of socialism with Chinese characteristics, is a useful exploration of solving the “big city disease” and alleviating the “circumferential poverty belt” in the process of Beijing-Tianjin-Hebei integration. As a state-level new district with a high degree of history and strategic positioning, Xiong'an New District should continue to use the new development concept to plan the present and lay out the future. Xiong'an New District needs to coordinate the development relationship between big cities and small towns, and go out of the trap of “development, siphoning, and high-cost redevelopment”. In this context, characteristic towns are undoubtedly an important support for the “small town strategy”. At the same time, culture plays a more and more important role in national competitiveness. In March 2018, in order to enhance and demonstrate cultural self-confidence and improve cultural soft power, the state will integrate the Ministry of Culture and the National Tourism Administration in the reform of the central organization to form a culture. And Tourism Department. Xiong'an New District, as a national-level new district, is naturally inseparable from the promotion and inheritance of culture in its planning and construction. It can combine the unique natural tourism resources and profound human resources in Xiong'an District to create a national cultural tourism town with Xiong'an New District characteristics. This paper adopts field investigation method, literature analysis method, and interdisciplinary research method to collect and consult relevant documents and materials of domestic and foreign cultural tourism towns, and analyzes and interprets the construction of Xiong'an New District cultural tourism town from the perspective of historical perspective. This article analyzes Xiong'an New District cultural tourism from the perspectives of solving the current needs of the development of cultural tourismtownships, building new models for cultural tourism towns, enhancing the country’s cultural soft power, and exploring the usefulness of “stay homesickness” in the view of great history. The necessity of small town construction. At the same time, in combination with related research theories such as social memory theory, regional independent innovation theory and the Beijing-Tianjin-Hebei collaborative development strategy, the strategy for rural revitalization, and other national strategies, supported by national policies and policies, the people's strong demand for a better life, and the nature of Xiong'an New District Resources and cultural resources, location space and operational experience, and socio-economic benefits demonstrate the feasibility of the construction of a cultural tourism town in Xiong'an New District. According to the analysis of the necessity and feasibility of the construction of cultural tourism town in Xiong'an New District, this paper proposes the concept of building a cultural tourism town in Xiong'an New District from the aspects of constructing leisure industry service platform, smart management service center, and achieving all-round green development. Outlook. Keywords: Xiong'an New District; cultural Tourism; characteristic town；retaining homesickness目 录 1 引言 ........................................................................................................................... 1 1.1 研究背景与意义 ................................................................................................. 1 1.1.1 研究背景 ...................................................................................................... 1 1.1.2 理论意义 ...................................................................................................... 2 1.1.3 实践意义 ...................................................................................................... 3 1.2 国内外研究现状 ................................................................................................ 3 1.2.1 国内研究现状 ............................................................................................. 3 1.2.2 国外研究现状 ............................................................................................. 5 1.2.3 国内外研究评述 ......................................................................................... 6 1.3 研究方法和技术路线 ........................................................................................ 6 1.3.1 研究方法 ..................................................................................................... 6 1.3.2 技术路线 ..................................................................................................... 7 1.4 本研究的主要工作 ............................................................................................ 7 1.4.1 拟解决的问题 .............................................................................................. 7 1.4.2 创新点 .......................................................................................................... 8 2 相关概念和理论基础 ................................................................................................ 9 2.1 相关概念界定 .................................................................................................... 9 2.1.1 文化旅游产业 .............................................................................................. 9 2.1.2 特色小镇 ...................................................................................................... 9 2.1.3 文化旅游小镇 ............................................................................................ 10 2.2 研究理论基础 .................................................................................................. 11 2.2.1 社会记忆理论 ............................................................................................ 11 2.2.2 区域自主创新理论 .................................................................................... 11 2.3 国家战略支撑 ................................................................................................... 12 2.3.1 京津冀协同发展战略 ................................................................................ 12 2.3.2 乡村振兴战略 ............................................................................................ 12 3 文化旅游小镇建设的必要性分析 .......................................................................... 14 3.1.解决当前文化旅游小镇发展问题的需要 ....................................................... 14 3.2 打造文化旅游小镇新样板的需要 ................................................................... 15 3.3 提升国家文化软实力 ....................................................................................... 15 3.4 大历史观下“留住乡愁”的有益探索................................................................ 16 4 雄安新区文化旅游小镇的可行性分析 .................................................................. 17 4.1 国家政策方针支撑的可行性分析 ................................................................... 17 4.1.1 持续推动雄安新区发展理念创新 ............................................................ 17 4.1.2 精准体现雄安新区的绿色智慧 ................................................................ 17 4.2 人民对美好生活需求愈加强烈 ....................................................................... 184.3 丰富的自然和人文资源........................................................................................19 4.3.1 自然地理概况.................................................................................................19 4.3.2 人文旅游资源.................................................................................................19 4.4 区位空间与景区（点）运营可行性....................................................................21 4.4.1 交通便利性与辐射范围.................................................................................21 4.4.2 景区旅游的管理与服务经验.........................................................................22 4.5 社会经济效益的可行性分析................................................................................23 4.5.1 优化资源结构实现高质量发展.....................................................................23 4.5.2 配套实体经济而提高生活质量.....................................................................24 5 雄安新区文化旅游小镇建设的构想 ..........................................................................26 5.1 构建文化旅游小镇休闲产业服务平台................................................................26 5.1.1 打造“由点及面”全域旅游创新示范区 .........................................................26 5.1.2 实现由文化到康养的休闲旅游有机结合.....................................................27 5.2 构建文化旅游小镇智慧管理服务中心................................................................27 5.2.1 形成“互联网+”时代大数据典型应用 ...........................................................27 5.2.2 打造数字生态的综合信息智能新模式.........................................................28 5.3 实现雄安新区文化旅游小镇的全方位绿色发展................................................28 5.3.1 打造智慧能源型文化旅游小镇新样板.........................................................28 5.3.2 促进文化旅游小镇的生态涵养发展.............................................................29 6 结论 ..............................................................................................................................31