随着农机市场趋于饱和，以及我国农民整体素质的逐步提升，农用机械市场 对于员工的业务能力提出了更高的要求。当前我国农机企业员工对销售技巧、机 械知识等方面掌握还远远不足。通过构建科学的员工培训体系，提升员工整体素 质，打造高水平的员工队伍，是当前我国农用机械企业需要解决的首要问题。因 此，本文以 SYBY 农用机械销售公司为研究对象。通过对其员工培训体系的构建 与优化研究，为农产品销售企业增强员工业务能力和综合素质，进而提高市场竞 争力，实现可持续发展提供新的对策。 基于员工培训体系的要素构成，本文剖析 SYBY 公司员工培训的组织体系和 流程体系的现状，运用问卷调查以及实地访谈等多种调研方式，分析了该公司员 工对于当前培训体系的态度，基于调查结果发现 SYBY 公司员工培训体系目前存 在员工培训管理及保障体系不健全、培训实施过程缺乏规范性以及培训方式及内 容设置不尽合理等三大问题。进一步分析发现，培训组织架构不完善、培训管理 制度不健全、培训中心工作落实不到位、培训团队及师资缺乏保障以及培训实施 过程缺乏监控和评估，权责不明确等原因的存在导致了上述问题的产生。对此， 本文从员工培训的课程设计、培训方式选择、培训过程控制以及员工培训结果的 评估与反馈四个方面提出了 SYBY 公司员工培训体系的优化策略。 本文的不足之处是并未考虑员工培训效果的影响因素的影响。此外，本文主 要基于问卷和面谈等传统研究方法展开，因而定量研究不够充分，这是本研究的 主要局限性，未来研究可以侧重于员工培训的影响因素评价研究，基于定量模型 从关键影响因素出发，实现员工培训体系的优化。 关键词：员工培训；培训流程；培训体系Abstract With the agricultural machinery market becoming saturated and the overall quality of Chinese farmers gradually improving, the agricultural machinery market puts higher demands on the employees' business capabilities. At present, the employees of agricultural machinery enterprises in China are still far from mastering the sales skills and mechanical knowledge. By constructing a scientific staff training system, improving the overall quality of employees and creating a high-level workforce is the primary problem that China's agricultural machinery enterprises need to solve. Therefore, this article takes SYBY agricultural machinery sales company as the research object. Through the research on the construction and optimization of its staff training system, it provides new countermeasures for agricultural product sales enterprises to enhance their business capabilities and comprehensive quality, thereby improving market competitiveness and achieving sustainable development. Based on the elements of staff training system, this thesis analyzes the present situation of SYBY’s employee training, which include employee training organization system and process system. Using the questionnaire survey and field interviews and other research methods, we analyzes the attitude of employees towards to the firm’s current training system. Based on the results of the survey, we found that SYBY company staff training system existing three major problems: The staff training management and security system is not perfect; Training implementation process lacks standardization as well as the training method and content are not reasonable. Further analysis found that the above problems were caused by imperfect training organization structure, unsound training management system, incomplete implementation of training center work, lack of guarantee of training team and teachers, lack of monitoring and evaluation of training implementation process, and unclear rights and responsibilities. In this regard, this paper proposes the optimization strategy of employee training system for SYBY company from course design, training method selection, training process control and evaluation and feedback of employee training results and so on. The deficiency of this thesis is that it does not take into account the influence of the influencing factors of employee training effect. In addition, this thesis finished mainly based on traditional research methods such as questionnaire and interview, sothe quantitative research is not sufficient, which is the main limitation of this study. Future research can focus on the evaluation of influencing factors of employee training. Optimizing employee-training system from key influencing factors based on quantitative model. Key words： Staff training; Training process; Training system目 录 第 1 章 绪论.........................................................1 1.1 选题背景及研究意义..........................................1 1.1.1 选题背景................................................1 1.1.2 研究意义................................................2 1.2 国内外研究现状..............................................2 1.2.1 国外研究综述............................................2 1.2.2 国内研究综述............................................4 1.2.3 相关研究评述............................................6 1.3 研究内容与方法..............................................6 1.3.1 研究内容................................................6 1.3.2 研究方法................................................8 1.4 研究的创新之处..............................................8 第 2 章 概念界定与理论基础...........................................9 2.1 概念界定....................................................9 2.1.1 员工培训的概念..........................................9 2.1.2 员工培训体系的概念......................................9 2.2 相关理论基础...............................................10 2.2.1 联想学习理论...........................................10 2.2.2 认知指导理论...........................................10 2.2.3 信息加工理论...........................................10 2.2.4 自我效能理论...........................................11 第 3 章 SYBY 公司员工培训体系现状分析...............................12 3.1 SYBY 公司概况..............................................12 3.1.1 公司简介...............................................12 3.1.2 公司经营理念...........................................13 3.1.3 公司组织架构...........................................13 3.2 SYBY 公司员工培训体系现状 ..................................14 3.2.1 员工培训组织体系现状...................................143.2.2 员工培训流程体系现状...................................15 3.3 SYBY 公司员工培训体系问题诊断及分析 ........................17 3.3.1 调查问卷及访谈设计.....................................17 3.3.2 问卷调查及访谈结果.....................................19 3.3.3 SYBY 公司员工培训体系存在的问题及原因分析 ..............20 第 4 章 SYBY 农用机械销售公司员工培训体系的优化 .....................24 4.1 SYBY 公司员工培训体系优化原则 ..............................24 4.1.1 员工培训体系优化目的...................................24 4.1.2 员工培训体系优化理论遵循...............................25 4.1.3 员工培训体系优化架构...................................26 4.2 SYBY 公司员工培训课程设计的优化策略 ........................26 4.2.1 课程体系构架优化.......................................26 4.2.2 课程需求确认优化.......................................27 4.2.3 课程内容设计优化.......................................28 4.3 SYBY 公司员工培训方式的优化 ................................29 4.4 SYBY 公司员工培训过程控制优化 ..............................30 4.4.1 培训制度优化...........................................30 4.4.2 培训过程优化...........................................31 4.5 SYBY 公司员工培训结果的评估与反馈 ..........................32 第 5 章 SYBY 公司员工培训体系的保障措施 .............................33 5.1 制度保障...................................................33 5.2 资金保障...................................................34 5.3 组织保障...................................................35 5.4 人才保障...................................................36 5.5 技术保障...................................................38 结论...............................................................40