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基于经典扎根理论的虚拟企业供应链渠道控制力测度研究
中文摘要
虚拟企业的组织形式在理论上提出于上世纪末，但现实中对虚拟企业的应用
却有着悠久的历史。随着科学技术的发展，虚拟企业已经成为日益被广泛使用的
组织形式，广泛存在于众多行业。值得注意的是，与传统“产供销”一体化的实
体企业不同，虚拟企业依托所在的供应链向市场提供服务。具体来说，稳定的虚
拟企业供应链渠道为虚拟企业与市场的交易提供了条件，保证对所在供应链渠道
的有效控制对虚拟企业的稳定发展尤为重要。为保证对虚拟企业供应链的有效控
制，盟主企业在经营制度、供应链结构等方面进行了大量尝试，但往往收效甚微
其原因在于，盟主企业往往在虚拟企业供应链渠道失控时才能察觉，现实中不具
备一种能实时监测虚拟企业供应链渠道控制力变化的方法。已有研究表明，虚拟
企业供应链控制力由虚拟企业供应链渠道控制力、虚拟企业供应链时间控制力等
五个指标构成。构建有效的虚拟企业供应链渠道控制力测度模型对虚拟企业理论
的后续发展及企业界的实践应用提供了基础。无论出于企业界的需求还是出于相
关理论的推进，构建有效的虚拟企业供应链渠道控制力测度模型都有着重要的意
义
基于上述认知，本次研究采用经典扎根理论的研究范式，在开放性编码与选
择性编码的基础上获得“利润吸引力”、“经营权控制力”等4个核心范畴，根据
核心范畴与虚拟企业供应链渠道控制力之间的联系，本次研究确定了影响虚拟企
业供应链渠道控制力的影响因素，借助文本空间向量的思想设计出ITF-IDF模型
用于模型权重的测度，最终构建出用于虚拟企业供应链渠道控制力的测度模型
客观数据的搜集与测度模型的应用为虚拟企业供应链渠道控制力的衡量提供了
依据，通过模糊层次分析法（FAHP）给出的序数信息，研究者进一步验证了测度
模型的可靠性
关键词：虚拟企业供应链，经典扎根理论，渠道控制力
II
Research on Measurement of Supply Control Channels in
Virtual Enterprises Based on Classical Grounded Theory
Abstract
The organizational form of virtual enterprises was theoretically put forward at the end of the
last century, but in reality, the application of virtual enterprises has a long history. With the
development of science and technology, virtual enterprises have become an increasingly widely
used form of organization and are widely found in many industries. It should be noted that, unlike
the traditional integration of production, supply and marketing entity enterprises, the virtual
enterprise provides services to the market based on the supply chain in which it is located.
Specifically, a stable virtual enterprise supply chain channel provides the conditions for virtual
enterprise and market transactions. It is important to ensure that the effective control of the supply
chain channel is of great importance to the stable development of the virtual enterprise. In order to
ensure the effective control of the virtual enterprise supply chain, the alliance owners have made
extensive attempts in the operating system, supply chain structure, etc., but often have little
success. The reason is that the alliance chiefs often notice when the supply chain of the virtual
enterprise is out of control. In reality, there is no way to monitor the change of the control power
of the virtual enterprise's supply chain in real time. Some studies have shown that the control
power of the virtual enterprise supply chain consists of five indicators, such as the virtual
enterprise supply chain channel control force and the virtual enterprise supply chain time control
force. Constructing an effective virtual enterprise enterprises’ supply chain channel control power
measurement model provides the basis for the subsequent development of virtual enterprise theory
and the practical application of the enterprise. Regardless of the needs of the business community
or the advancement of relevant theories, it is of great significance to build an effective virtual
enterprise enterprises’ supply chain channel control measurement model.
Based on the information above, this study adopts the research paradigm of the classical
grounded theory and four core categories such as ‘profit attraction’ and ‘management power
control’ based on opening coding and selective coding. Based on the links between the core
categories and the control power of the virtual enterprise supply chain, this study identified the
influencing factors that influence the control of the virtual enterprise supply chain channels. Based
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on the idea of text space vector, the ITF-IDF model was used to measure the weight of the model.
Finally, a measure model for the control power of the virtual enterprise supply chain was
constructed. The application of the objective data collection and measurement model provides a
basis for the measurement of the control power of the virtual enterprise supply chain. The
reliability of the measurement model is further verified by the ordinal information given by the
fuzzy analytic hierarchy process (FAHP).
Key words: virtual enterprises’ supply chain, classical grounded theory, channel
control。