A thesis(dissertation) submitted to
Zhengzhou University
for the degree of Masterdoctor
Research on the Promotion of Middle Level Cadres'
Executive Ability in DX Group
ByYang Li
Supervisor: Prof. Ke Zhou
Master of Business Administration
Business School
April, 2018
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Abstract
DX group is a new integrated media group established by many media units,
which Henan radio, film and Television Bureau follow the strategic policy of
integrating development of traditional media and emerging media. Since its
establishment, DX group, under the framework of national policies and regulations,
has explored the idea of government reform methods and media convergence
development, business model innovation, management mechanism for optimization,
so it has achieved social benefit and economic benefit in that course of development.
However, due to the institutional nature and historical evolution, the group still has
many problems in the development. The key to solve these problems is to seize the
key personnel of the group -- middle-level cadres and improve their execution ability,
so as to gradually promote the overall management mechanism of the group.
The implementation force of the middle level cadres of DX group mainly exists
the problems: because of the unsound of corporate incentives and restraints and the
inability to execute, because of the imperfection of the individual knowledge that
can't be carried out, because the corporate system is not mature enough to execute,
and because of the lack of flexibility in the management of the organization and so
on and so on.
In view of the above problems, this paper explored the relevant strategies of
group optimization management from three aspects: execution intention promotion,
executive ability improvement and execution environment improvement, and
constructed a set of middle-level cadres to implement the promotion mechanism.
Specifically, the research firstly summarized the management theories and practical
experience of human resources, and analyzed the incentive and restraint mechanism
construction of middle-level cadre management, performance appraisal system
construction, salary system optimization, elastic welfare plan, career development
planning, etc., and designed practical implementation methods based on the actual。