在经济快速发展的时代下，一些企业为了谋取利益，不顾法律道德，产品质量低劣，
破坏环境保护，侵害利益相关者的利益，破坏市场公平竞争。对于石化行业这个特
殊行业来说，履行企业社会责任，在激烈的市场竞争中规范自身行为，对促进行业
健康发展尤为重要。本文将企业社会责任理论与石化行业市场规范竞争问题相结合
进行研究，希望为石化行业的规范有序健康发展提供借鉴

本论文共分为六大部分。第一部分主要说明本课题的研究背景、研究目的、研
究意义、研究方法以及文章的结构。第二部分介绍企业社会责任和市场规范竞争的
基本理论，包括企业社会责任的起源和变革、企业社会责任的概念、市场规范竞争
的概念及意义，为本文石化行业规范竞争的研究提供理论支持。第三部分分析该行
业生产经营的性质特点，通过调研归纳该行业涉及的社会责任市场竞争规范性问题，
并分析其产生的原因。第四章通过推进企业社会责任来加强企业规范竞争，得出基
于社会责任的石化行业规范竞争推进策略。 第五部分通过对该行业中典型企业的
案例分析，来验证基于社会责任的石化行业规范竞争推进策略。第六部分得出本文
结论，即经济社会的发展，市场经济的繁荣，企业的不断成长壮大，需要良好有序
的、规范竞争的市场环境，而企业社会责任则对于企业的规范竞争及发展有着重要
的意义，从企业社会责任的三个维度，既经济责任、法律责任、道德责任来看，企
业要为起所有的利益相关者承担社会责任，企业要不断增强责任理念，提高责任意
识，完善内部管理，加强自我约束，以责任促使规范竞争，以责任提升竞争，来满
足利益相关者的需求，反过来又对企业社会责任进一步深化，形成良性循环。同时，
政府要积极激励和引导企业履行社会责任，制定适合国情的社会责任标准，加强市
场监管，规范企业经营，最终，形成规范竞争、有序发展的市场环境，使企业发展
和企业责任相互促进，达到企业发展和社会发展的统一

关键词： 企业社会责任 规范竞争 石化行业II
Abstract
China&39;s petrochemical enterprises are in the economic globalization, market
integration, competition dynamic environment, its economic operation and
competitiveness of the strength of our international competitiveness will have an
important impact. In the era of rapid economic development, some enterprises in order to
seek benefits, regardless of the law and morality, poor product quality, damage to the
environment, against the interests of stakeholders, undermine fair competition in the
market. For the petrochemical industry in this particular industry, the fulfillment of CSR,
in the fierce competition in the market regulate their own behavior, to promote the healthy
development of the industry is particularly important. In this paper, the theory of CSR and
the petrochemical industry competition in the market standard combination of research
and hope for the petrochemical industry to provide a reference to the orderly and healthy
development.
This thesis is divided into six parts. The first chapter mainly illustrates the research
background, research objective, research significance, research methods and structure of
the paper. The second chapter illustrates the basic theory of corporate social responsibility
and market competition regulation, including the origin and change of corporate social
responsibility, corporate social responsibility concept principle, the concept and meaning
of market competition norms, to provide theoretical support for the research in
petrochemical industry. The third chapter analyzes the characteristics of the production
and operation of the industry, through the investigation and analysis of the industry
involved in the social responsibility of the market competition, and analyzes the causes of
the problem. In the fourth chapter, through the promotion of corporate social
responsibility to strengthen the standardization of enterprise competition, the social
responsibility of the petrochemical industry to promote the standardization of competition
strategy. In the fifth chapter, through the analysis of the cases of the typical enterprises in
the industry, to verify the standardization of the competition strategy of petrochemical
industry. The sixth chapter draws the conclusion, namely the economic and social
development, the prosperity of the market economy, enterprises continue to grow, the
need for good orderly and standardized competitive market environment, enterprise social
responsibility standard in enterprise competition and development has important
significance, from the three dimensions of corporate social responsibility, not onlyIII
economic responsibility, legal responsibility, moral responsibility, corporate social
responsibility for all stakeholders, enterprises should constantly enhance the concept of
responsibility, improve the sense of responsibility, improve internal management,
strengthen self-discipline, to promote responsibility to regulate competition, enhance the
competition with responsibility, to meet the needs of stakeholders, in turn to the enterprise
social responsibility to further deepen, forming a virtuous circle. At the same time, the
government should actively encourage and guide enterprises to fulfill their social
responsibilities, establish suitable social responsibility standards, strengthen market
supervision, standardize enterprise management, finally, standardized and orderly
development of the market competition environment, enterprise development and
corporate responsibility to promote each other, to achieve the unity of enterprise
development and social development.
Keywords：Corporate Social Responsibility；Normative Competition ；
Petrochemical IndustryIV
目录
摘要.I
Abstract ...........II
第一章 导论........1
1.1 研究背景及意义.........1
1.1.1 研究背景.........1
1.1.2 研究目的和意义...1
1.2 国内外研究现状分析和评价 ...........2
1.2.1 国外研究现状.....2
1.2.2 国内研究现状.....4
1.3 论文研究方法 ...........6
第二章 企业社会责任和市场规范竞争的基本理论7
2.1 企业社会责任的起源和变革...........7
2.2 企业社会责任的对象.....7
2.2.1 所有者模型.......7
2.2.2 利益相关者模型...8
2.3 企业社会责任的三个维度.9
2.3.1 经济责任.........9
2.3.2 法律责任 ........10
2.3.3 道德责任........11
2.4 企业社会责任的狭义和广义范畴 ......11
2.4.1 狭义的企业社会责任..........12
2.4.2 广义的企业社会责任..........12
2.5 市场规范竞争的含义....13
2.6 市场规范竞争的特征....13
2.7 市场规范竞争的意义....14
第三章 石化行业的生产经营特点及存在的规范竞争问题.....15
3.1 石化行业的定义........15
3.2 石化行业的发展状况....15
3.3 石化业的生产特点分析 ..15
3.3.1 存在物料风险....15V
3.3.2 存在工艺风险 ... 16
3.3.3 存在介质风险 ... 16
3.4 企业社会责任角度下石化行业市场竞争中存在的问题16
3.4.1 产品质量问题 .... 16
3.4.2 安全生产问题 .... 18
3.4.3 环境保护问题 .... 19
3.5 市场规范竞争问题产生的原因 ........ 21
3.5.1 企业发展压力成为不正当竞争的借口 ........ 21
3.5.2 企业自身对社会责任认识不足 .. 21
3.5.3 政府的监管力度不够 .......... 22
第四章 基于社会责任的石化行业规范竞争推进策略 ........24
4.
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