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论文共分六章。第一章对研究目的与意义、国内外研究现状、研
究内容与方法、研究重点与创新点进行了基本阐述；第二章对社区商
业、业态类型、业种等基本概念进行界定，并分析支撑社区商业发展
的基础理论；第三章运用商业网点建设的实地调研数据、网络大数据
等进行社区商业网点的空间布局、商业业态的区位选择、商业业种的
分布区位及分布密度等进行分析，得出了新兴业态发展滞后、网点布
局不均衡、定位不准确、发展模式单一等主要结论；第四章从政策、
区位、经济市场与消费者因素分析了社区商业发展的影响因素及影响
程度；第五章对社区商业网点建设提出了空间布局优化、建设对策及II
保障等相关建议；第六章探讨论现有研究不足与社区商业发展展
望
关键词：社区商业，业态，空间布局，株洲市III
ABSTRACT
City community business is an important part of the urban business
system, its development to a certain extent, represents the city&39;s economic
and social development and modern civilization. With the continuous
improvement of the quality of urban development and the improvement
of the income level of urban residents, as well as the rapid development
of e-commerce, urban community business services and business needs to
be improved. Through the field investigation of Zhuzhou City&39;s
community commercial network, combined with the theory of
community business both at home and abroad, from the perspective of
management, economics, geography, sociology and other disciplines,
Baidu POI is used to extract large data about urban commerce, This paper
analyzes the spatial agglomeration characteristics and comprehensive
influencing factors of community commercial network development, and
provides the theoretical basis for the development of community
commerce, management and operation, and gives the theoretical basis for
the construction of community commercial development. Out of
community commercial construction of the spatial layout optimization
proposals, community business development and construction
countermeasures, policies and safeguard measures.
The first chapter is about the purpose and significance of theIV
research, the current situation of the research at home and abroad, the
research content and method, the research focus and the innovation point.
The second chapter carries on the basic concept of community business,
Type of Operation,Kind of Business, And the analysis of the other basic
theory to support the business development of the community; The third
chapter uses the field research data and large network data of the
commercial network to carry out the spatial distribution of the community
commercial outlets, the location selection of the business pattern, the
distribution and distribution of the Kind of Business, Density, etc.,The
main conclusion is that the development of the New type of Operation is
lagging behind, the layout of the network is not balanced, the positioning
is not accurate, the development mode is single and so on; The fourth
chapter analyzes the influence of the community business development
from the policy, location, economic market and consumer factors Factors
and the degree of influence; the fifth chapter puts forward the related
suggestions on the optimization of spatial layout, the construction
measures and the protection of the community commercial network
construction. The sixth chapter discusses the shortcomings of the research
and the development of the community.
Key words: Community business, format, spatial layout, Zhuzhou CityV
目 录
摘要.......I
ABSTRACT..... III
第 1 章 绪论......1
1.1 研究背景........... 1
1.2 研究目的与意义.......... 2
1.3 国内外研究现状.......... 2
1.3.1 国内外研究综述 2
1.3.2 研究述评 5
1.4 研究内容与方法.......... 6
1.5 研究重点与创新点...... 7
第 2 章 相关概念界定与理论基础......8
2.1 相关概念界定... 8
2.1.1 社区与社区商业 8
2.1.2 社区商业主要业态......... 8
2.1.3 商业业种. 9
2.2 社区商业建设的理论基础...... 9
2.2.1 区位理论 9
2.2.2 商圈理论........... 10
2.2.3 中心地理论....... 10
2.2.4 地价理论........... 11
2.2.5 零售业态演变理论....... 11
2.2.6 消费者需求及行为理论........... 13
第 3 章 社区商业网点建设现状分析14
3.1 社区商业发展概况..... 14
3.2 社区商业空间集聚特征......... 14
3.2.1 社区商业等级结构特征........... 14
3.2.2 社区商业空间集聚特征........... 19
3.3 社区商业存在的问题分析..... 23
3.3.1 商业业态结构不合理... 23
3.3.2 商业网点布局不科学... 23
3.3.3 社区商业低水平重复... 24
3.3.4 社区商业模式较单一... 24
第 4 章 社区网点建设影响因素分析26
4.1 政策因素......... 2
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