EXECUTIVE SUMMARY MARCH 2016 DIGITAL GLOBALIZATION: THE NEW ERA OF GLOBAL FLOWS CopyrightMcKinsey & Company 2016 In the 25 years since its founding, the McKinsey Global Institute (MGI) has sought to develop a deeper understanding of the evolving global economy. As the business and economics research arm of McKinsey & Company, MGI aims to provide leaders in the commercial, public, and social sectors with the facts and insights on which to base management and policy decisions. We are proud to be ranked the top private-sector think tank, according to the authoritative 2015 Global Go To Think Tank Index, an annual report issued by the University of Pennsylvania Think Tanks and Civil Societies Program at the Lauder Institute. MGI research combines the disciplines of economics and management, employing the analytical tools of economics with the insights of business leaders. Our “micro-to-macro” methodology examines microeconomic industry trends to better understand the broad macroeconomic forces affecting business strategy and public policy. MGI’s in-depth reports have covered more than 20 countries and 30 industries. Current research focuses on six themes: productivity and growth, natural resources, labor markets, the evolution of global fnancial markets, the economic impact of technology and innovation, and urbanization. Recent reports have assessed global fows; the economies of Brazil, Mexico, Nigeria, and Japan; China’s digital transformation; India’s path from poverty to empowerment; affordable housing; the effects of global debt; and the economics of tackling obesity. MGI is led by three McKinsey & Company directors: RichardDobbs, JamesManyika, and JonathanWoetzel. MichaelChui, SusanLund, AnuMadgavkar, and JaanaRemes serve as MGI partners. Project teams are led by the MGI partners and a group of senior fellows, and include consultants from McKinsey & Company’s offces around the world. These teams draw on McKinsey & Company’s global network of partners and industry and management experts. In addition, leading economists, including Nobel laureates, act as research advisers. The partners of McKinsey & Company fund MGI’s research; it is not commissioned by any business, government, or other institution. For further information about MGI and to download reports, please visit mckinsey/mgi. James Manyika | San Francisco Susan Lund | Washington, DC Jacques Bughin | Brussels Jonathan Woetzel | Shanghai Kalin Stamenov | New York Dhruv Dhringra | New York MARCH 2016 DIGITAL GLOBALIZATION: THE NEW ERA OF GLOBAL FLOWS 。。。。。。以上简介无排版格式，详细内容请下载查看