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MBA硕士毕业论文_沙沟岔煤矿发展战略规划研究(56页).rar

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文本描述
摘要
煤炭作为我国能源资源的重要组成部分,关系着国家的经济命脉和国计民生,对我
国各项事业的发展起着重要的支撑作用。“神府”煤田的发现和开采受到国家的高度重
视,必须规划煤炭企业的发展战略,从而有步骤有计划的丌采,最终实现可持续发展,
实现人与自然的和谐相处。沙沟岔煤矿作为府谷县最大的煤炭国有企业,其不仅承担着
自身的企业责任,而且承担着重要的社会责任,并随着其生产规模的不断扩大,发展战
略规划的研究已成为当务之急。

本文针对沙沟岔煤矿进行了企业战略能力分析,系统研究了该煤矿战略发展的外部
环境、煤炭产品的市场环境、煤矿所具有和面临的优势、略势、机遇与挑战,从而确定
了沙沟岔煤矿发展的战略目标、发展战略。并在分析的基础上提出了煤矿的战略定位,
即为集中化战略,并在产业发展和拓展中采用了相关多元化战略,从而提高了煤矿效益,
降低了成本。最后,笔者提出了该煤矿的战略实施和保障措施。在战略实施中主要有对
其他煤炭资源整合规划,延伸产业环节、择机拓展产业领域,发展电力产业;在保障措
施中主要包括企业文化的建设和完善,煤矿信息化的建设和安全生产为保障。

在本文的研究中,得出了一些具有现实意义的结论,这些结论对我国企业煤矿企业
在规划发展战略时也有良好的借鉴和参考作用。

[关键词]沙沟岔煤矿,发展战略,战略规划,保障措施
[研究类型]应用研究
Abstract
Coal as an important part of China's energy resources relates with the
country's economic lifeline and people's livelihood, and plays an important role
to support development of various undertakings in our country. Our government
pays close attention to the coal's exploitation of the ShenFu Coalfield, and
demands to plan the development strategy of coal enterprises, in order to exploit
step by step and realize sustainable development. Sha Goucha coal that is the
largest state-owned enterprise not only bears its corporate responsibility but also
shoulders an important social responsibility, and with the constant expansion of
its production, development of strategic planning of research has become
imperative.
In this paper, the author analysis the corporate strategy of the Sha Goucha
coal, and studies the external environment, the market environment of the coal
products, facing with the advantage, a little potential, opportunities and
challenges of the coal to determine the development strategic objectives and
development strategy. Based on the analysis, the author proposes that the
strategic positioning is centralized strategy. With the industrial development and
expansion, the coal can use a related diversification strategy to improve
efficiency and reduce costs. Finally, the author proposes the implementation of
measures and safeguards, including integration other resources, extension of
industrial sectors, development of power industry; the construction and
improvement of corporate culture, the construction of information and
production safety.
。。。